209. The Gold-Sucking Monster
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In 2000, the daily gross profit of a high-end hotel could reach about 500,000. He couldn't help but be surprised at that time.
When Li Yifan first heard his parents talk about such data, he was a little surprised, but he thought that during that period was a fresh period of the hotel's new opening, and such a profit status could only last for a few days. But now after reading the account book, he realized that it was not the case at all.
I have known for a long time that Chinese people like to eat. Ten years later, a table of banquets can easily cost hundreds of thousands of dollars. That is a very common thing. It costs tens of thousands of dollars, and it is even more of a small matter of sprinkling water.
But Li Yifan never expected that ten years ago, the consumption capacity of Chinese people would be so terrifying.
After reading the account book, Li Yifan summarized it and then understood two points. It turned out that this was the case.
The first point is of course related to the high-end palace imperial banquet launched by their family. Chinese people love face, which is well-known. People with high profile treats to dinner. Of course, they cannot go to the coldest places. Of course, if you want to go to the most expensive and best places.
Now the most famous restaurant industry in Bincheng is of course the imperial banquet at Zhengyang Hotel. This imperial banquet is divided into Class A and Class B seats.
There are only two tables in Class A every day, each table is made by his father and his father's apprentice. The starting price of each table starts at 15,000 yuan. Remember that this 5,000 yuan is just the price of food, not including wine.
Of course, high-priced wines like Moutai, Wuliangye, or XO are indispensable to help with the help of a banquet. With a size of ten people, if you want to drink this wine happily, you can't beat each three or five bottles. These days, such high-priced wines are of course rising prices in hotels like them.
But would the guests who could afford the palace banquet that started at 15,000 yuan care about such a little money for wine?
The price of Class B seats is not cheap either. The minimum starts at 7,500, and ten seats are opened every day, but they are also sought after by many gourmets, and almost every day there is a situation of supply exceeding demand.
To be honest, even Li Yifan didn't expect such a scene. He knew that there were so many rich people. It seemed that he had underestimated the heroes of the North.
On the one hand, the officials of government units are supported by these VIP seats, while on the other hand, most of them are rich people from the north.
Bincheng has always been a strange city. In terms of people's livelihood, even in the next ten years, there have been descriptions of low wages and high consumption.
Moreover, in the real estate tide ten years later, even when the housing prices in the provincial capital were only more than 10,000 yuan per square meter, the housing prices here were more than 20,000 yuan, and even more expensive were even 30,000 yuan.
When housing prices in other cities fluctuate due to the international or domestic economic downturn, housing prices here are still high. This situation has made many people who think they understand such a little economics feel confused.
But as a native native, Li Yifan knew what this was for.
All this is of course related to Bincheng's geographical advantages. As the best and largest unfreezing port in northern China, and the only seaport distribution center for material production in the three northern provinces, of course, there are a large number of rich people from the north.
During the cold winter season every year to the beginning of spring, there are many grain dealers from the northern three provinces concentrated in this city. Don’t underestimate these grain dealers. It is the purity of these people that makes Bincheng gradually become the largest bulk grain futures market in the entire north.
Every year, after the autumn harvest, most of these grain dealers choose to transport the grain they purchased and various northern regions to Bincheng within a certain period of time, wait for sea to be transported to the south or exported.
Here, an underground futures market has gradually formed, and every year countless people make a lot of money here, and of course countless people lose money.
It is precisely the characteristics of such a small capital distribution center that make this city full of rich people and nouveau riche, and when these people spend money, they can never be described as having no scruples.
In his previous life, Li Yifan also heard about the purity of these people. Unfortunately, in that era, with his class, he had no way to contact these people. But now, their family is based on a starting point like Zhengyang Hotel, of course, they have contacted countless such people.
In recent times, he has heard countless stories of such nouveau riche from his parents' mouths.
It is precisely because of the appearance of these people that the hot scene of the high-end banquet at Zhengyang Hotel today was supported.
The hotel's mid-range packages are packages ranging from 300 to 700 to 800 yuan. Such packages are mainly used by civil servants from various government agencies and units. Every day when people outside want to invite people from these government agencies and units to do business, the first thing they think of is to go to Zhengyang Hotel to have a meal.
After all, the reception here will not be reduced, which will give the civil servants a face. Moreover, the food is indeed delicious and the service is in place.
As for the cafeteria with relatively low prices, there are even more guests every day. Once the meal is up, it is difficult to find a seat.
Moreover, because of their special relationship with the mayor Yang Yuhe, some municipal government agencies or enterprises, whenever there is a dinner or activity, the first thing that comes to mind is to go to Zhengyang Hotel to set a location.
In addition to some wedding banquets, the schedule of the banquet hall on the third floor of Building 1 was directly photographed after one month.
Therefore, the profits of the hotel's catering department alone are enough to support half of the hotel's profits.
Other hotel services, such as spas and guest rooms, are also very profitable. Zhengyang Hotel is a well-known safe haven in the city. The police will not come here to make trouble if they check wherever they go.
So this place has also become a safe haven for some people who like to gather together to gambling or like that kind of tune.
After several factors, Zhengyang Hotel has long been affected, and now it can make an average profit of about 500,000 yuan per day.
To be honest, when Li Yifan learned that the hotel could make a profit of about 500,000 yuan a day, he felt that this was the new opening of the hotel and that people still had new energy, so it was so popular.
Once the novelty passes, other hotels are creating some competitive means, and such a hot scene will definitely fade gradually, but he never expected that such a scene would last for nearly three months. At present, the momentum of decline has not yet appeared.
No wonder when others outside now refer to Zhengyang Hotel, they will describe it as a daily wage of gold!
The hotel has only been open for three months, but according to the daily gross profit of 500,000 yuan, not only has it made all the investment back, but it has also made some surplus.
Of course, this is not deducting daily expenses. In fact, in order to ensure high-quality service and high-quality ingredients in the hotel, this is simply impossible.
Hotels now make a lot of money, but they also spend a lot of money. If the staff expenses and various costs are calculated, these expenses will account for about three-fifths of the daily profit.
In other words, he earns 500,000 yuan a day, but his expenses must reach 300,000 yuan a day, but his daily net profit can be maintained at around 200,000 yuan, which still makes Li Yifan feel very happy.
After all, hotels are a long-term business, and being able to earn back costs in such a short time is almost a miracle in the industry. A hotel of this scale can only appear in China, which is good at miracles.
Of course, this is still under several very specific conditions and is complete, such as his father's craftsmanship, the relationship between their family and Mayor Yang, Li Yifan's hype and guidance, and the specialized senior management talents that Aunt Anna helped find, etc. In addition, it is still in a very special situation like Bincheng, and the rich people in the three northern provinces like to visit.
It was precisely when these conditions happened to be combined that the appearance of such a gold-sucking monster in Zhengyang Hotel had long been achieved!
"What is my son looking at?"
After Li Liqiang finished his morning work and arranged the first class at noon, he just walked into the office and saw his son sitting on his senior chair. This weekend, this brat was rarely out of crazy, but sitting there quietly watching things and dazed, which was not very common.
"Haha, I'm looking at our profit account book, oh! Dad, it wasn't until this time that I realized that our hotel is so profitable."
Li Yifan said to his father half-jokingly.
"That's right, you may not know how famous our hotel is in Bincheng's peers. Now when it comes to Zhengyang Hotel, the one who doesn't give a thumbs up. The secretary-general of our Bincheng Hotel Association talked to me a senior member, and then held a hotel industry conference to teach you experience."
Li Liqiang said to Li Yifan with a proud face that his growth rate is not slow now. As his vision improves, his overall temperament and conversation are very different from before.
"Is that so? That's a good thing."
"Haha, you don't know yet. Recently, I have found a lot of spies in our hotel."
Li Liqiang seemed to remember something interesting, and suddenly said to Li Yifan mysteriously.
"What? Spy?"
Chapter completed!