"There are currently more than 3,100 theaters that have reached their limit."

In the office, Bella Anderson told Matthew, "The preview of "Luxing" was excellent, and Warner Bros. was listed on the list of Class A distributions, but copy production and shipping are not likely to be more."

Matthew nodded slightly, "I know."

"Luxing" is about to usher in its second weekend of release and its first weekend after its expanded screening. In the upcoming weekend of Halloween, this film is the most released theaters of all R-rated horror films.

The second-ranked "Pizzard 3D", has only more than 2,400 painting theaters.

This is not only the result of the market potential displayed in the trial week of "Luxing" but also the all-round gap between Weinstein Pictures, the publisher of "Pizzard 3D".

When it comes to large-scale commercial screenings, the real competitors of the six major companies basically come from among the six major companies.

"Do you know the movie "Piral 3D"?" Matthew asked Bella Anderson.

"I know a little bit." Bella Anderson immediately said, "This film was invested and produced by Dimen Pictures, a subsidiary of Weinstein Pictures. The production cost is $25 million. The director is Alexander Aja from France."

Matthew thought for a while and the director's name was very unfamiliar.

Of course, he has never been involved in the horror movie genre before, and few directors who play horror movies know each other.

The topic between the two soon returned to "Luxing". No matter what other movies are, "Luxing" has shown enough market potential, and if it is well-functioned, it is very likely to explode.

Bella Anderson added, "Warner Bros.'s current issuance investment has reached $3 million, and the publicity budget has increased to $10 million. If they want to invest more money, they have to wait for this weekend of expanding screenings."

"You stare," Matthew instructed, "communicate with Warner Bros in time when checking the box office on Monday."

To be honest, Warner Bros., as the publisher, can be said to be very kind. In addition to the market potential revealed by the film, some of them are also the reason why the long-term cooperation between the two parties and the success of the films he invested in has been successful.

After all, Warner Bros. does not have the copyright of "Luxing", and the distribution commission can be obtained. If the expansion screening effect is not good, it may not even be able to collect the advance promotional and distribution fees.

"Luxing" has been released in more than 3,100 theaters, and now it is basically multi-cinema theaters. The number of copies required must be more than 6,000. Although the cost of digital copies is reduced by half compared to the cost of film copying that costs thousands of dollars, the funds paid by Warner Bros. have exceeded the production cost of the film.

Copying requires money, transportation and preservation of copies requires money, and publicity also requires money. The promotional cost behind a small-cost big-selling video is often ten or even hundreds of times the cost of making a film.

Warner Bros. expects the weekend box office of "Luxing" to be $15 million after the expansion of the screening of "Luxing" to be $15 million. As long as it meets expectations, more copies and promotional funds will be invested in the future.

Matthew's publicity has not stopped, and he has invested more than $5 million in advertising and Internet promotion.

In this era, no Hollywood movie has a spontaneous box office explosion. Those movies that seem to be popular on their own have huge investments behind them.

Movies that spend money may not be able to sell well, but behind the movies that sell well, they must have spent money.

The new weekend kicked off, and in just one day, through the most intuitive box office statistics, everyone realized that the real winner of this typical horror movie weekend belongs to "Luxing".

On the first day of the expanded screening, "Luxing" won 8.1 million US dollars in more than 3,100 theaters, easily becoming the champion of the box office list of the day.

The second place is "Pizzard 3D", which won $3.6 million.

This weekend, a horror movie, lost the suspense of the whole weekend on the first day.

On Monday morning, when the latest box office statistics were delivered to Weinstein Pictures, Harvey Weinstein's fat face was so gloomy that it could drip into water.

Sitting behind the desk, Harvey Weinstein ignored the quiet subordinate Steve Stebler, who was just counting the top ten box office numbers on the weekend, and fell into silence for a moment.

Unsurprisingly, "Luxing" ranked first in the box office list.

This was a sign of Friday, but the box office was still beyond his expectations.

Harvey Weinstein's eyes swept over the number 22.3 million US dollars, and it felt dazzling no matter how it was.

Although the $10.5 million for "Pizza 3D", which ranked second, reached the expected $10 million on the first weekend, the gap was too big compared to "Luxing".

Moreover, the production cost of "Luxury" is only $1.5 million, while the production cost of "Piracy 3D" is as high as $25 million.

Judging from the current situation, the North American box office of "Piracy 3D" is the same as the production cost, and even the box office outside Shanghai may not recover the investment. If you want to make a profit, it depends on the later copyright operation outside the theater.

What about "Luxing"? The box office of North America is 50 million US dollars, right? Maybe 80 million US dollars is possible.

How much has Matthew Horner invested in this project? It is easy to achieve profits of ten times the production cost.

If this is the case alone, Harvey Weinstein is at most envious and jealous. After all, there are so many movies sold in Hollywood every year. How many movies can Weinstein Pictures produce and release?

But this "Luxing" is different.

Harvey Weinstein crossed his hands on his desk, and memories of the project flashed through his mind one after another.

This is a video that slipped away from him, a project that Matthew Horner snatched away might have belonged to him!

If it weren't for Matthew Horner, James Win would definitely have to work with Weinstein Pictures.

On Oscar Night, he locked James Win in a hotel room, and the young director would give in soon. But Matthew Horner appeared and snatched James Win from him. Then James Win threw himself into Matthew Horner's arms, causing him to miss such a box office film.

Why did this Matthew Horner make trouble for him again and again?

Like other Hollywood stars, even Tom Cruise and Leonardo DiCaprio, who did not respect him when they met him? Who wouldn’t say that they were good friends with Harvey Weinstein? Who wouldn’t say that they were honored to work with Harvey Weinstein?

He couldn't feel the respect Matthew Horner had for him.

Not only did he disrespect, he also snatched the project from him...

He has been in Hollywood for so many years, but he is the only one who robs other people of projects. When did he rob a movie project like this?

It would be fine if he snatched it away, but the result was that this video was as popular as he expected. Isn’t this embarrassing to him?

Judging from the current situation, the most conservative estimate of "Luxing"'s North American box office will also be $50 million.

He jumps up and down in the North American Awards Season and Oscars every year, with various public relations and operations. Even if the film wins heavyweight awards, it is difficult for the North American box office to exceed $50 million.

As for profits, there is even less.

Promotion does not cost money? Public relations does not cost money? Getting those old men to vote does not cost money?

Can you get an Oscar Little Golden Man without money? What a joke.

How much profit will be in the final profit of the operating film? Take a look at this "Louching". Even if you eliminate all kinds of costs and expenses, the final profit of 20 million or even 30 million is very likely to be very high.

Small investment, high returns!

No matter how high the reward is, it has nothing to do with him, so the project was stolen!

Harvey Weinstein was in a bad mood, but he could still control it. After all, after completely breaking up with Matthew Horner on Oscar Night, he was used to seeing Matthew Horner too much success.

"Fast and Furious" is a complete series that was successfully revitalized by Matthew Horner and turned into a commercial big-selling series; the subsequent "Special Force" created a successful series; the "Twilight" series invested in and produced by the "Twilight" has become a popular vane for global youth idol movies.

There is also "Inception" released this summer...

Harvey Weinstein's eyes fell on box office statistics again and sighed helplessly because he found that "Inception", which has been released for 15 weeks, can still squeeze into the top ten of the weekend's box office list. After earning $3.36 million this weekend, the North American box office has accumulated a total of $381.5 million and the global box office has accumulated a total of $895.7 million.

The film has a high hope of hitting $400 million in box office in North America, and the global box office has a high probability of exceeding $1 billion.

Christopher Nolan's control over this film is the key, but everyone knows that without Matthew Horner's market appeal, "Inception" will definitely not be as popular as it is now.

Harvey Weinstein frowned, and even he had to admit that Matthew Horner is now Hollywood's leading business superstar.

Suddenly, he remembered another thing.

In the first half of this year, because he was optimistic about the autobiography of "American Sniper", he once wanted to buy the copyright of the movie from Chris Kyle, but failed.

Why failed?

Harvey Weinstein frowned even more, and the person who finally won the copyright of "American Sniper" was named Matthew Horner!

It is obvious that behind his unknown situation, Matthew Horner made another move and snatched the copyright of the film "American Sniper".

"What should I do?" Harvey Weinstein whispered unconsciously, "Matthew Horner, what should I do with you?"

Steve Stebler, who had been quiet, heard this and suddenly said, "Boss, I have a suggestion."

"Hmm?" Harvey Weinstein looked at him, "Tell me."

Steve Stebler licked his slightly fucked lips and said, "Those Hollywood stars, especially those from the bottom, will often indulge in various enjoyment once they climb to the upper level. Matthew Horner also has this trend. He is very confused in the relationship between men and women. We can start with women who have relationships with him."
Chapter completed!