The difference between Rao Mingyang and Zuo Bohao is that Rao Mingyang likes a franchisee in Yuzhou City. Among the remaining three bids, the one with the highest annual franchise fee is available. Tianlai Novel | 2

Therefore, Rao Mingyang felt that this quota should be given to the bidder of Yuzhou City.

However, Zuo Bohao didn't think so. He believed that Xiong Yuqi's store already existed in the urban area of ​​Yuzhou City, and it was not necessary to open a franchise store with peeled egg and lean meat porridge in the nearby urban area.

At least, at present, there is no need to choose bidders from Yuzhou City when there are other options.

Therefore, he tends to be a franchisee in Zunyi City, the second highest bid among the remaining three bids.

In short, Rao Mingyang prefers Yuzhou City. One is the highest bid, and the other is that Yuzhou City's economy is more advanced than Zunyi City, and franchise stores are easier to succeed and make money. The brand value for Yipinju is greater than that of Zunyi City.

Zuo Bohao prefers the franchisee who is Zunyi. He believes that the annual franchise fee prices offered by both sides are not far different, and the annual franchise fee is only more than 10,000 yuan.

Moreover, the district where the Yuzhou franchisee is located is next to the Chengzhong District. When there is already a Xiong Yuqi franchise store in the Chengzhong District, this new franchise store is not so urgent.

Therefore, from the perspective of helping to expand more customers and Yipinju's popularity, Zuo Bohao prefers this franchisee of Zunyi.

Finally, when asked about Zhou Xianying's opinion, Zhou Xianying not only ruled out Zuo Bohao's opinion, but also Rao Mingyang's opinion was excluded by her.

This made Rao Mingyang a little confused and asked, "Our opinions are the two of the three bids with the highest annual franchise fees. Why do you disagree?"

Zhou Xianying explained that for Yipinju, the annual franchise fee gap of 10,000 or 20,000 yuan can be ignored. Therefore, everyone should focus on how to make Yipinju's overall brand gain greater benefits.

Zuo Bohao made a point that makes sense. There is already Xiong Yuqi's store in Yuzhou City, so there is no need to rush to open another store. Even if you want to open it, you can wait and talk about it later. Now, if there are other options, you can avoid this store first.

As for Zunyi City, Zuo Bohao may not have thought that Mei Tan is a county under Zunyi City? In the case of Mei Tan having Yipinju Main Store, the county town is only an hour's drive from the city, isn't it the same as in Yuzhou City?

Therefore, like Yuzhou City, Zunyi City, both have skin-egg lean meat porridge, and is not suitable as the winning area for the last skin-egg lean meat porridge among the two places this time.

The last of the remaining three bids is from Tongren City, which is close to Xiangtan Province in Qianzhou Province. Zhou Xianying feels that although the franchisee's franchise fee is not as high as the first two bids, Tongren City has a broader consumption prospect than the first two bids.

After all, unlike Yuzhou City and Zunyi City, there are already Yipinju's skin-egg lean meat porridge sold. In Tongren City, this new franchise store can get the support of all Yipinju fans.

Therefore, Zhou Xianying chose the franchisee in Tongren City, which has the lowest bid but the best market prospects and is more beneficial to Yipinju's overall brand image.

Since there is the Meitan Yipinju Main Store in Zunyi City, Zuo Bohao's suggestions have become the first to be excluded.

Then, let’s see if the franchise store in Yuzhou City, which is popular in Rao Mingyang, has a better prospect or the franchise store in Tongren City.

Rao Mingyang's opinion is that it is a municipality directly under the central government of Yuzhou City and the Western Economic Center. A franchise store in Xiong Yuqi is impossible to cover the next area. There are absolutely few people who drive to Xiong Yuqi's store early in the morning to eat Yipinju's chef-grade egg lean meat porridge for breakfast. Even if there are, they are a very small number of people.

Therefore, it is unnecessary and inappropriate to say that opening another porridge shop in Yuzhou City is now redundant.

Zhou Xianying is obviously the same as Zuo Bohao. Even though Rao Mingyang said this, Zhou Xianying also believes that opening a franchise store of lean egg and lean meat porridge in Tongren City will be more beneficial to the expansion of Yipinju's brand value.

The reason is that there is already a store in Yuzhou City. If citizens really want to eat porridge, they can go to Xiong Yuqi. However, there is no such thing as Tongren City. Even if citizens hear about the name of Yipinju Chopin Egg and lean meat porridge, they want to find a place to taste it, but they have no place to go.

Therefore, from this point of view, Tongren City is more suitable. Even the franchisee is the lowest price among these three bids.

After Zuo Bohao was killed, he also supported Zhou Xianying's suggestions.

Zhou Xianying even said to Rao Mingyang: "You must know that I have worked in the catering and hotel industry for nearly ten years. Minister Zuo has been working in the chain industry for many years. We both have the same opinion. Although you are the boss, you have to seriously consider our opinions. In addition, in our relationship, do you think I will harm you?"

Rao Mingyang thought about it carefully and nodded. Although he felt that the market in Yuzhou was larger, Zhou Xianying and Zuo Bohao's considerations were not unreasonable.

From the perspective of expanding Yipinju's brand value, when there is already a lean egg and lean meat porridge shop in Yuzhou City, it is obviously more reasonable for the franchisee to choose Tongren City this time.

At the same time, Zhou Xianying's last words also made Rao Mingyang think secretly.

Zhou Xianying is her girlfriend, and she is about to get married and become a couple. Naturally, she will have her share in the future, so she will definitely not make decisions that are unfavorable to her.

Because Rao Mingyang is not majoring in economics, nor is he engaged in this industry. He may pay more attention to the fact that he can receive more franchise fees, or has a larger market, more customers, and more direct profits, and his understanding of brand value may not be so clear.

However, Zhou Xianying has been engaged in the catering and hotel industry for many years, and is obviously more experienced than Rao Mingyang, and has a better understanding of brand value than Rao Mingyang.

Therefore, she said that it would be more beneficial to make the franchise in Tongren City win the bid, which would be more beneficial. Moreover, as a professional in the chain franchise industry, Zuo Bohao also supported Zhou Xianying's opinion, so Rao Mingyang couldn't help but think about it seriously.

After thinking for a few minutes, Rao Mingyang nodded and adopted Zhou Xianying's suggestion to allow the franchisee in Tongren City, Qianzhou Province to win the bid and become another franchisee of Yipinju's chef-grade skin egg lean meat porridge.

Two franchise places for the lean meat porridge, one is located in Qianyang City and the other is located in Tongren City.

After confirming the franchise of the Chopin-Lean Meat Porridge, we will discuss the winning franchisees of the Chef-level Chef-level Chef-level Chef-level Chef-level Meat-Food Egg Fried Rice.
Chapter completed!