If someone tells you that in ten years there will be a huang colored creature with a height of about 1 meter, no neck or waist, as thick as head to toe, which will become the most popular anime image in the world, maybe you will think he is crazy.

Ten years later, if anyone has no idea about this yellow se villain, then you will definitely think that he is really crazy.

It has to be admitted that the Minions are indeed the most well-known and commercially valuable new generation of animation images in the past ten years. Their short and strong bodies have been spread all over the streets and alleys around the world in their previous lives, although most people do not know what these Minions are talking about.

"Despicable Me" not only brings huge economic benefits, but also a pioneering project where Andy wants to split a piece of cake in the territory of Hollywood animated films.

Although Lighting Entertainment has just been established for a year, when Andy's plug-in, I believe that it can not lose the competitive edge with veteran animation film studios such as Disney, Pixar, DreamWorks, and Blue Sky, and it is also a trend of catching up.

Chris Meller Dandley is a talent. The reason why Universal, which is staggering in the animation field, wants to acquire Ou Lighting Entertainment is more important than the talent of Chris.

Accompanied by everyone, Andy made a simple visit to the company. After a round, he felt that lighting entertainment was more like an animation studio with all kinds of organs than a company.

In the conference room, Andy and all the company employees said a few simple words and began to express the purpose of this visit.

"Despicable Me" took out the script outline and a series of simple sketched characters, and decided to use this animation as the first test project of Universal Animation.

Andy is self-aware. When it comes to animation production, he is a layman. All he has to do is to take out the story and the image of the minion in advance, give an animation framework, so that these subordinates can avoid detours.

As for how to do it, that's their business. As a big boss, you don't need to worry about it.

"We are a new company and have to admit some of the practical problems that exist. How can we occupy an important position in the fiercely competitive Hollywood film market when our creative ability is not as good as DreamWorks, our technology is not as good as Pixar, and our financial investment is not as good as Disney's animation company?

In two aspects, when making a video, the cost of the video must be strictly controlled to ensure the profit margin of the video while reducing the risk of investment.

In addition to controlling costs and working hard to shape animation characters, the protagonist should have a strong personality and not play according to common sense. The supporting characters should have a feeling that people will feel extremely cute, a little stupid, and a little bad after seeing them.

I hope you can perfect the script of "Despicable Me"."

Andy looked at the people in the conference room and said, to be honest, it was very surprising for many people that he, the big boss, was able to come in person, and a feeling of being valued arises naturally.

As the founder of the company, Chris, was naturally very happy. He originally thought that Universal Pictures had just changed hands and their subsidiary would not know when it would be taken seriously, and perhaps it would be thrown aside and ignored.

Now, not only has it not been ignored, but the big boss is here with a new project.

"Boss, if we want to reduce costs, we can do the preliminary work of animation in detail. When producing it, we choose to entrust French animation companies to produce it. France's animation level has always been in the world's leading position, but it has never been able to achieve large-scale production. If we ask them to produce it, the cost will be reduced by at least 20%.

Chris, a veteran who has been struggling in the Hollywood animation industry for more than 20 years, has a clear understanding of the entire animation industry. When Andy said he wanted to control costs, he immediately came up with a solution.

Andy nodded at him with satisfaction, "You are professional, you decide, I will give you $70 million in the first animation of Lighting Entertainment, I hope you can make a perfect work."

When everyone in the conference room smiled and applauded and celebrated with joy.

You should know that in the past year since Lighting Entertainment was acquired, it has not been known how much of the documents required for the project to Universal Pictures for reporting the project funds, but the project has not been approved.

Now, you can start construction if you have money. Although the first project was the creativity of the big boss, everyone had no objection after reading the script outline and the characters. After listening to the big boss' introduction, Chris immediately realized the potential commercial value of this group of chattering little men.

Andy, the creator of the animation story, spent some time answering and describing the questions raised by his subordinates, so that they could better produce this animation and waste time and energy by taking detours.

When leaving, Andy smiled and said to Chris: "Whether the lighting entertainment company can have the capital to challenge the old animation production company, and let Universal Pictures have the confidence to call the wind and rain in the field of animation films, it depends on you!"

"Boss, please rest assured, we won't let you down!" Chris said confidently with a confident smile on his face. He has money and a complete project structure and a high degree of freedom. In this case, if he messes up, he can really get out of here.

"Then I'll wait and see." Andy smiled and shook hands with Chris, then turned around and the car.

In the car, Andy listened to the brief year-end summary report of Adam Ferguson, the president of Universal Pictures, looked through the documents in his hand, looked at a few pages, closed the folder, and said to Adam with a smile: "Okay, I'd better go back and read it slowly. I reached a consensus with Lee Zai, the president of the South Korean cj group. His cj entertainment hopes to represent our Global distribution in South Korea.

Although South Korea has a population of only 50 million, the total box office of movies this year has reached US$900 million. According to relevant data, South Korea has the highest number of movie viewings in the world, with 190 million viewings this year, and nearly four per capita, which is a considerable market.

However, Koreans have always had a strong sense of nationalism. If we want to open up the Korean market, we still need to cooperate with local forces.

Global's previous layout in the Celestial Empire was very successful, but we must continue to increase investment. The Celestial Empire's film market has begun to rise, and more and more fans of the Celestial Empire have chosen to enter the theater. I believe that in the near future, the Celestial Empire will replace the foot basin and become the second largest banknote after North America."

"Okay, boss, I'll ask them to come up with a complete plan when looking back. The European film market is already the world of Hollywood. In recent years, the Asian film market has indeed shown a rise." Adam Ferguson nodded.

"At the same time, we should also consider adding some Asian actors and Asian cultural factors. You have also seen the box office of the top "Dance on My Life 2", but there are two supporting roles of the Celestial actors from 4.86 million rmb in the first part to 30 million in the mainland, hk 20 million, and 20.4 million in the Wanwan.

The box office increased by 10 million US dollars, and the combined pay of these two people is less than 500,000 US dollars, which is too high. This time, my agency will sign three famous Korean actresses and have suitable roles in the future.

With the new Asian ticket store, we cannot miss this opportunity to seize the market.”

Adam Ferguson nodded seriously with a serious expression. He naturally understood all the situations of Peak Entertainment, a subsidiary of Universal Pictures.

"Perhaps we can talk to Jack Chen about cooperation."

"Yes, his recognition and box office appeal are unique, but if you need to control the cost, how is the shooting progress of "Spy Shadows"?" Andy pondered and nodded in agreement. To be honest, in recent years, Jack Chen's funny kung fu movies have been not very new in Hollywood film companies, and he has also devoted more time and energy to the Celestial Movies.

"The film will be finished in more than a month."

"Yeah. That's good..."

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