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1078: Turned Out

Because "Lost in Thailand" has a box office of over 100 million yuan, the sequel was released, and the Phantom also arranged a grand premiere.

It is still written and directed by Xu Zheng. In addition to joining Wang Baoqiang, the new generation of comedy Xiaotian Wang Huangbo joined.

This New Year holiday has finally arrived. The several domestic films I watched before have no New Year atmosphere at all, which makes the audience wait and the expectation has accumulated to the critical point of bursting. The promotion of "Lost in Thailand" is now vigorous, especially after several consecutive trailers have been released, this feeling is even stronger.

It looks extremely joyful, with humorous lines one after another, and this kind of comedy feels stronger than the previous one.

Before the premiere officially began, Li Donglai led the main creators to talk to everyone in front of the movie screen. Xu Zhen, Huang Bo, Wang Baoqiang and others all stood here with smiles.

Li Donglai, who has been filming "George" this time, rarely promoted his company's movies, which made the media overjoyed. Many reporters were asking him how the shooting progressed in "George" was.

"The movie has been closed and has been transferred to post-production and is expected to be released next year." Li Donglai replied with a smile, "Today is the premiere of "Lost in Thailand". This is a very relaxed and very funny Xu style comedy. The three most funny actors in China gather together to rewrite the box office history of Chinese comedy films."

He quickly brought the topic back to "Lost in Thailand".

The reporter really caught the topic and kept silent. "The current box office record of domestic comedy is "Non-2" directed by Feng Xiaogang. Can "Lost in Thailand" surpass this number?"

Li Donglai said decisively: "I think it's absolutely fine. The box office of Chinese movies is increasing day by day, and the number of theaters and audiences is much hotter than last year. It's normal to exceed it, and not exceeding it means going backwards."

Xu Zhen next to him was sweating. "Suddenly I felt Alexander."

Li Donglai joked: "I think this is a must. Chinese movies are currently in a very special period. Young people are leaping on the platform one after another. Many new directors can often burst out with huge energy and achieve extremely high box office. It is now the era of young people, and they are killing the master. We need this fighting spirit to make Chinese movies develop better."

...

Many reporters think that Li Donglai's words are a bit exaggerated, and they are completely speaking for the Phantom's sudden increase in number of new directors next year.

But after the movie was actually released, all the reporters suddenly couldn't say it.

"Lost in Thailand" has been ranked first in the new film expectations of various film websites in recent days. Fans are enthusiastic about watching movies. They will be released nationwide at 0:00 on December 12. The average attendance rate of the 0:00 is more than 40%. Many theaters with 0:00 are full, and there are even more seats. The attendance rate during the day has reached a new high, and it is difficult to find a ticket in many cities.

It won 36.5 million box office on the first day of its release (including zero-point shows), setting a new record for domestic comedy.

The box office on the first day was second only to "Painted Skin 2", surpassing "Avatar", "Transformers 2", "If You Are the One 2", etc., becoming the highest-grossing domestic comedy film on the first day in the past decade, second only to "Inception 3D". It was also the best result of the film being painted on Wednesday.

On the 12th, most cinemas across the country had a continuous full show, and even tickets were around 20:00 pm and sold out at 18:00. The theaters were not expecting that the high attendance rate would be. "I expected "Lost in Thailand" to become popular, but I didn't expect it to be so popular." So they temporarily revised the schedule. Key cinemas in various places had 2-5 extra shows, which shows the sensational "laughing" caused by the release of "Lost in Thailand".

What's more, because the premiere of "Lost in Thailand" on Double 12 is in line with the concept of "love and love", there are several couples across the country discussing with theaters, and they specially booked the venue. After watching "Lost in Thailand" hilarious, they staged romantic scenes, courtships and confessions on the spot, and laughter and romance flew together, becoming a beautiful and special landscape in the 2012 film industry.

After receiving the first-day box office report from Zhu Liangchen, Li Donglai also felt relieved. "It's done! Arrange some large-scale promotional programs for "Lost in Thailand", Mango TV's "Happy Camp" and "Everyday Upward" still have a schedule?"

Zhu Liangchen said: "Some. In order to prevent emergency publicity, these contracts are prepared."

"Then I'll give Lost in Thailand a helping hand."

The boss said, the employee ran away.

So the three cobblers began a intensive national publicity campaign.

But with the rising box office data, the three starring actors were also in pain and happy, and even the promotion became much more vigorous.

Since the preview of the show in different cities in early December, "Lost in Thailand" has triggered the "Lost in Thailand syndrome" with super "laughing" fruits - watch "Lost in Thailand" to prevent laughing under the chair. After watching "Lost in Thailand", you are prone to laughing toothache, stomachache, stomachache, stomping feet and feet, and clapping hands and hands. A reporter said: "Lost in Thailand is very complete, and after watching it, there is no doubt, the laughter is even throughout. I rarely see media people laughing, which is indeed good. There are several scenes that make me laugh so hard that I am about to roll out of my seat!"

The super reputation and super laughter made "Lost in Thailand" a stress relief tool at the end of 2012. The long-awaited movie fans have expressed their desire to watch "Lost in Thailand" as soon as possible.

After watching the audience, the audience received a lot of praise. Stimulated by the high attendance rate and good reputation, the Phantom's screening has been even stronger. As of the early morning of the 13th, the proportion of films in "Lost in Thailand" in the country on the first day will account for about 40% of the total theaters, and the films scheduled on weekends is expected to reach 50%, setting a new record for film scheduling.

At the same time, Phantom's publicity also launched a fierce publicity offensive through various activities, building momentum for the film through multiple channels, and major media reached a consensus that "Lost in Thailand" has become the biggest hottest in the 2012 Lunar New Year holiday.

Such a strong reputation has surpassed "Youth Pi" which has been released for a month in terms of attendance and theaters, and even beat Feng Xiaogang and Lu Chuan to the point of being unable to find it.

Dark horse, a super dark horse was born!

After the popularity of the first day of attendance and the strong reputation of the audience, and reasonable publicity and marketing gained great market popularity, the only comedy of the New Year holiday in the New Year holiday became the biggest hit in theaters. On the 13th, the proportion of screenings in 15 major cities across the country accounted for more than 38%, the average screening ratio nationwide exceeded 40%, and it is expected to exceed 50% on weekends.

The general manager of Wanda Cinema said: "As for Wanda Cinema, it is planned to be screened in half an hour to 40 minutes." The responsible person of Phantom Cinema also actively promoted: "It is simply a recreation of the fanaticism when "Inception" was released. "The first day of the release of "Lost in Thailand" filled the evening scenes. It has never happened in the history of domestic films before. It is more explosive than any weekend. Whether it is Phantom's own movie or not, we must add the show just from the perspective of audience needs. How dare we imagine the weekend!"

Chen Qingyi, manager of the Magic City Bona Silver Star Cinema, also revealed that he will arrange a screening ratio of more than 50% for the first comedy New Year film "Lost in Thailand". "The most important indicator that theaters value when scheduling each film is the attendance rate, and I am very optimistic about the attendance rate of the film."

In addition to the high enthusiasm of movie fans for the domestic comedy that they haven't seen for a long time, the screening time of only about 105 minutes means more screening rounds, which is also an important reason why the theaters are tilting towards "Lost in Thailand" when scheduling films.

"Lost in Thailand" triggered a craze for movie viewing on the first day of its release, and most theaters lined up to grab tickets. At the same time, the pre-sale situation on the Internet also became very popular.

In the early morning of the 12th, the number of ticket purchasers for "Lost in Thailand" on Guevara's ticket purchase platform exceeded 8,000, and the number of ticket purchases for dozens of blockbusters in the second half of the year was only between 3,500 and 5,500 before the premiere of dozens of blockbusters; as of the early morning of the 13th, the number of ticket purchasers had exceeded 27,000, and it was still growing. "Lost in Thailand" has undoubtedly become the first choice for movie viewing during the New Year.

In parallel with the release of the film, various promotional activities of "Lost in Thailand" have also been launched one after another. Movie fans can not only go to the theater to buy tickets, but also buy tickets through various online platform activity entrances. This can be said to be a multi-pronged approach.

The gratifying results of the first day's box office and the hot ticket sales in theaters and online indicate that "Lost in Thailand" will hit another high in the next New Year holiday.

Currently, "Lost in Thailand" has a score of 8.5 on Douban.com and 8.3 on Time.com. Its super good reputation has made fans who have not seen excellent domestic comedy for a long time enhance their confidence in Chinese films. I want to experience the hilariousness of this New Year holiday. Watching "Lost in Thailand" is undoubtedly the best choice. In a voting for 200,000 people on a certain website, "Lost in Thailand" has also become the best choice for movie fans to watch the New Year holiday with a ratio of 48.65%.

"It's so popular, it's really so popular!"

"Never domestic movies have set off such a huge movie viewing craze like "Lost in Thailand". Various funny lines have also quickly caused a trend on the Internet."

"You are such a weirdo."

"You two are infinity."

"Take a note, my number is hard to remember. I'm a sankang, 9-gua, 6-gua, 1-gua, 1-gua, 1-gua, 1-gua, 1-gua, 1-gua, 1-gua, 1-gua, 1-gua, 1-gua, 1-gua, 1-gua, 1-gua, 1-gua, 1-gua,

"How do you know that you have water in your mind? You should take medicine...How do you know."

"Xu Lang: Is this a shemale? Wang Bao: This is not, this is my girlfriend. Xu Lang: This is Fan Bingbing! Wang Bao: I am my girlfriend to Fan Bingbing."

The funny lines are simply laughable.

What the media reporters said at the preview conference before, "I laughed so hard that I had toothache, stomachache, stomachache. I stomped my feet and my feet were hurting, and my hands were hurting. I laughed so hard that I was about to roll out of my seat!" These exaggerated words came true, not an exaggeration at all!

Guangzhou netizen "KC-mg" said: "How popular is "Lost in Thailand"? Usually, Baiyun No. 5 tarmac is watching movies immediately, and there are only a few people in a movie. Today, buying tickets is like the Spring Festival travel rush, and the entire hall is not even aisle to walk. People who often come here to watch movies sigh, so many people are amazing movies! Watching "Lost in Thailand" is too stressful, and laughing from beginning to end is definitely a fighter in comedy movies"; netizen "pink Niu Niu" said: "I just went to the cinema, and the scene was comparable to the train station in the Spring Festival travel rush. I was really scared. "Lost in Thailand" was full of scenes, and the first time I saw so many people in the cinema, and "Avatar" was not so exaggerated."

In this way, a mid-cost film without 3D and without IMAX still triggered a national viewing craze.

"Lost in Thailand" has won two Hollywood blockbusters with 33,000 screenings in a single day and 2.78 million viewers - 26,162 screenings in a single day and 2.56 million viewers watched the movie "Transformers 3"; 20,912 screenings in a single day and 2.24 million viewers.

Faced with the enthusiasm of the audience, Penguin Online interviewed Li Donglai, and he said modestly: "Audiences are our purpose. The number of viewers tells everything, because miracles were created by Chinese audiences. Of course, I am just a name-based producer, and it is the credit of Director Xu, Huang Bo, Baoqiang and others. They have worked hard."

After watching Li Donglai's modest interview online, Xu Zhen expressed his loyalty on Weibo, "This is the boss's support, which makes "Lost in the Road" smoothly come to the sequel. The best schedule, the best investment, and the best publicity. With the handsomest boss in China standing behind the scenes, everyone feels at ease in everything they do."

Such a straightforward Weibo post was also jokingly called by fans that he was expressing his loyalty to his boss and please him.

The unprecedented enthusiasm of movie fans for "Lost in Thailand" also confirmed that director Xu Zhen's efforts to "not spoof, not copy, return to the true face of a comedy that truly belongs to the Chinese people" have been recognized.

As the only comedy in the New Year holiday, "Lost in Thailand" has returned to the tradition of pure comedy, and has created a "down-to-earth" happy story with solid and outstanding performances and excellent productions, which makes the audience laugh at the end of the year, especially on the Christmas and New Year's Day holidays, "Lost in Thailand" has become the first choice for many viewers to watch movies on holidays.

The movie is very popular, and various behind-the-scenes footage has become a hot topic online.

Fans ordered it over and over again, but still couldn't see it enough.

Want to learn more about the mysterious content behind the production.

A week later, the Chinese comedy "Lost in Thailand" that emerged from nowhere impacted the entire mainland theater market with the storm of wind and clouds.

With just four days of release, the total box office was 310 million yuan, breaking the box office records of many mainland movies in one fell swoop.

Under the strong pull of "Lost in Thailand", the box office in the mainland was able to reach a high of 500 million last week. At the same time, the number of viewers with a maximum of 15 million people became the highest this year, an increase of 79% year-on-year compared with the same period last year.

The market rises, which is helpful for all movies.

The box office strength of other films is also good, and they have jointly contributed to the box office peak last week. This week, with the release of several New Year blockbusters of "The Twelve Zodiacs", "Big Shanghai" and "Blood Drops", mainland theaters will still maintain a box office high.

The news came to the United States, which actually prompted the Phantom's stock to rise again.

You should know that this is a Chinese movie, which will actually make the Phantom's stock in the United States rise significantly.

Thinking about it, it is possible that Americans pay more attention to actual data. 310 million in four days is also nearly 50 million US dollars. This kind of achievement, in North America, is also a strong contender for the weekly box office championship.
Chapter completed!
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