204. Solutions(1/2)
ps: Thanks to Hailang Longteng's precious monthly tickets. It was almost ten o'clock when I arrived home today, so I had to pay them together. Sorry. Please ask for recommendation tickets and subscriptions. The results were too bleak and I was almost kicked out of the 30th category.
The world company is still in the conference room.
All the senior staff gathered in this big room again, but compared with the first time, the face was obviously more confident this time.
There was a report in front of them, which was obtained by Ye Sumang's staying overnight and combining the information from this array with the results of his own guesses.
"I believe everyone has read the report carefully." Ye Sumang asked seriously, standing on the rostrum.
Everyone nodded, and then looked at Ye Sumang in anticipation.
"Then I'm focusing on analyzing this report." Ye Sumang nodded with satisfaction, and then wrote two numbers '25' on the electronic blackboard behind him. At the same time, one is greater than the number behind and the other is less than the number behind.
"The reason for our box office failure in the first week is this number!" Ye Sumang gently tapped the two numbers with the electronic pen in his hand.
Since Ye Sumang got the information that his subordinates kept refusing radium, after his gradual analysis, he finally found the biggest reason for the box office failure, all of which were caused by the age group of viewing fans.
"Night Store" and "The World Without Thieves" are suitable for both young and old, while "Singing and Dance" is aimed at the student group. If you want to understand and deeply understand the essence of the story "If Love", you must be older.
They have rich life experiences. Due to their age, no matter where they are, they have faced the reality of society, had the helplessness of their own lives, and their love is closer to the authentic feelings in the movie. Only people of this age group can understand this movie more easily and understand the profound meaning of this movie.
So this time, the age group of "If? Love" is positioned correctly because people who pay attention to age over 25 years old are correct.
Most of the fans who entered the theater this week were under 25 years old. The reason they went there was obviously because they were attracted by the previous title of "Singing and Dance Youth". They wanted to see what Ye Sumang's song and dance film really was.
As a result, they have not experienced social training and find it difficult to understand the essence of the film, but instead watch it in a mess. As a result, there was a lot of complaints online, which indirectly lowered the evaluation of "If? Love", which also affected more rational audiences over the age of 25, making them unwilling to buy tickets before entering the film.
"What we need to do now is to recover the previous market positioning problem and focus on promoting audiences over 25 years old. The subsequent promotional videos should also be immediately contacted with various theaters to launch the emergency measures, and another five million is invested as publicity expenses."
Ye Sumang looked at the lowly employee and ordered everything seriously.
The reason has been found, and the rest depends on whether your countermeasures can handle this level. However, Ye Sumang is very confident about this. After all, the quality of his movies is real. I am afraid that if you don’t come, as long as you dare to come, I will make you feel that buying this ticket is worth it.
However, just as Ye Sumang was arranging a publicity matter, there was a knock on the door outside the conference room door. He called in and saw that it was his secretary Li Meng.
"Mr. Ye, there are some things that you need to deal with separately." Li Meng's face was a little ugly, but she still said softly to Ye Sumang, as if she was afraid of angering him.
"I understand." Ye Sumang nodded, and then handed over a publicity plan that had been done long ago to everyone. Then he followed Li Meng out of the conference room.
Until he entered Ye Sumang's own office and closed the door, before Ye Sumang could ask Li Meng, the phone on his desk rang again.
"Manager Ma?" Ye Sumang asked with a smile, looking at the call number.
"Oh. Boss Ye, I won't go to the Three Treasures Hall for nothing." As the earliest theater manager to cooperate with Ye Sumang, Fatty Ma has taken a lot of benefits from Ye Sumang over the years, and because of his approach to Ye Sumang's line, his status in theaters has also risen.
This time he called, there must be something important to put.
As expected, Fatty Ma soon explained his intention to call.
"Brother Ye, I want to remind you this time. Because of your box office, many boards of directors in theaters are discussing reducing the number of screenings. My brother's theaters are naturally suppressed. However, other theaters cannot make decisions. It depends on your methods. I have no intention of making this call, I just want to remind you not to be attacked by those guys who are suffering from plague at that time and be beaten with your head covered."
Fatty Ma said this with sincerity. To be honest, he was one of the few people who least wanted Ye Sumang to fail. After all, there was a deep interest relationship and a considerable friendship between the two, which were all reasons why Fatty Ma didn't want to see Ye Sumang fail.
"Brother Ma, thank you for your news. I will treat you to the food next time I come to Beijing."
"That's settled, haha!"
Fatty Ma's reminder made Ye Sumang's calm heart jump, but in just a moment he recovered, responded a few words in a deep voice, and then hung up the phone.
However, he did not immediately fall into thinking, but instead asked Li Meng. After all, seeing Li Meng's face just now, there seemed to be something "bad" too.
"What the hell happened?"
"That's right, Mr. Ye, today, a few bosses from small theaters came over and said that they wanted to discuss with you, hoping to reduce the number of releases of "If? Love"." After saying this, Li Meng looked at Ye Sumang with some concern, but found that his **oss actually just frowned and stretched out, and his face was even calm like the water in the Tianchi Pond, with no change at all.
"According to the contract, you can agree to them as long as the rules meet the rules. I just hope they don't regret it." Ye Sumang knocked on the office desk and said with a smile.
Li Meng looked disbelief on the side. Mr. Ye actually agreed and smiled. This was too abnormal.
"Don't worry, I will make them regret it. When they want to increase the number of screenings, I will make them pay back the money and interests!"
"Yes!" Li Meng was shocked and responded quickly, looking at Ye Sumang with a confident look on his face. Li Meng's worries were wiped out. In his heart, Ye Sumang was an omnipotent person, and as long as he said, he would definitely do it.
The little girl has now figured out how to face the bosses of those theaters with a sarcastic face in the future.
Several small theaters want to reduce the number of broadcasts, which is a warning to Ye Sumang. Although reducing the number of broadcasts in these small theaters is a drop in the bucket for the overall situation, Ye Sumang knew that there was an effect called "chain reaction". The reduction of broadcasts in these small theaters will undoubtedly gradually affect the large theaters, which is not what Ye Sumang hopes to happen.
Especially just now, Fatty Ma gave himself an important news, proving that the hearts of these large theaters are floating, which is not good. After all, he still needs to rely on the help of these large theaters for a comeback!
However, Ye Sumang, the other person's theater chain, could not control it, and he could only make up for this measure from another aspect.
Ye Sumang felt that before he could fully implement the market promotion positioning, he could not sit still and wait for death. He should continue to seek help and stabilize the hearts of these theaters.
Thinking of this, his eyes couldn't help but look into the distance. Under the misty weather, a round of buildings appeared and disappeared.
That’s right, Ye Sumang wanted to invite reinforcements this time. He was at the Kyoto Film Academy.
His idea was very simple, which was to motivate his mentor Xie Fei and ask him to help him and motivate the directors of the Directors Association to stabilize the morale of those large theaters with the reputation of the Directors Association.
Think about it, with the overwhelming publicity of big directors, the popularity of the movie "If? Love" will definitely increase. The key is that with the help of these professionals, it can also eliminate the disgust of watching a large number of young audiences on the Internet. It will arouse the good deeds of mature people over 25 years old for this movie, which is definitely a win-win situation.
For this reason, Ye Sumang had already ordered his propaganda department to contact major newspapers, including the closest Kyoto Entertainment News, and other major newspapers to keep a good page. He went to the Kyoto Film Academy in person and asked his mentor to take action.
Another familiar college, Ye Sumang, as a member of the director department, said that he was quite incompetent. He spent most of his semester shooting movies outside. Although he had not lost his studies, he was a "bad student" who really liked to skip classes. Fortunately, Ye Sumang's excellent film grades can also be regarded as winning honor for the director department. The tutors who went to the school turned a blind eye to this point and pretended that they didn't see it.
When he arrived at Xie Fei's office, his mentor happened to be there. Ye Sumang did not beat around the bush and directly told him what he wanted this time.
"You can ask me for help, but I agree to my two requests." After hearing this, Xie Fei did not nod immediately, but stretched out two fingers.
Ye Sumang nodded without hesitation. Facing his teacher, he did not have the right to bargain.
Seeing Ye Sumang nodding, Xie Fei was also very satisfied, and then he stated his conditions.
"Su Mang, your director's strength is beyond doubt. No tutor in the college dares to pat his chest and say that he can teach you, so everyone is used to it that you don't come to the college often, but you are about to enter the junior year. I think in the last two years, you should still calm down and calm down."
After Xie Fei said this, Ye Sumang immediately understood, and a warm feeling appeared in his heart. This condition was for Xie Fei, obviously it was proposed by Xie Fei to take care of him.
"Teacher, I also think filming in the past three years is indeed too compact, and I have not supplemented the theoretical knowledge well, so I will also decide to take a break next year and learn cultural and professional courses well." Ye Sumang promised with a smile.
Hearing this, Xie Fei couldn't hide the smile on his face. He laughed and patted Ye Sumang on the shoulder. He was an honest student and finally was willing to return to campus. This was a great thing.
"There is another thing, which is not troublesome to say." Xie Fei hesitated and said the second condition, and his rare face turned red, which surprised Ye Sumang on the opposite side.
Soon Ye Sumang learned the reason. It turned out that the latest enrollment promotional video was about to be filmed. He was hesitant about the good effect that Ye Sumang had after the last time he participated. This time, the school leaders unanimously agreed that Ye Sumang would need to provide voluntary help.
After hearing this news, Ye Sumang naturally nodded in a hilarious way.
These two conditions are not a problem at all for me. Obviously, Xie Fei has no intention of making things difficult for me, he is just to find a way to help me.
"Teacher, thank you." Before leaving the office, Ye Sumang thanked solemnly.
"Boy Ye, don't thank me. If you want to thank me, thank you for your movie. I watched "If? Love", which is very good. Even I was moved to the point of crying. As long as you can still make such an excellent movie in the future, even if I pay you two conditions, I feel it is worth it to help you!!!"
Until Ye Sumang strolled on campus, he still had no time to recover.
Xie Fei's last words really made him feel respected, this is the real filmmaker.
They only applaud excellent films. As long as they are for the development of Chinese films, they are willing to make every effort. Even at all costs, they have the purest love for movies, which is something Ye Sumang cannot reach now.
"It seems that there are still many places I want to make progress." Ye Sumang looked at the misty sky and sighed.
But before he could turn back from his thoughts, a silver bell-like sound interrupted him.
"elder brother!"
Ye Sumang couldn't help but smile at the corner of his mouth. He knew that someone was coming without looking back, because there was only one person in the world calling him like this, that was the little girl Liu Yifei.
Sure enough, a soft body soon pounced on his back, and then a faint orchid fragrance lingered on Ye Sumang. It was a unique fragrance on the girl's body.
"Girl, look at your crazy look, come down soon. You are a big star, and it's bad if you are photographed by a reporter." Although Ye Sumang scolded him, the smile on the corner of his mouth could not be hidden.
"What are you afraid of when I get close to my brother!" Liu Yifei said relentlessly, but her body had already moved from Ye Sumang's back obediently.
The soft touch made Ye Sumang lose his mind for a moment. But soon his face turned red and reacted, coughed gently, covering up his distracted embarrassment just now.
"Brother, why did you come to school suddenly?" Although Liu Yifei didn't slide down from Ye Sumang's back, she still held Ye Sumang's arm intimately. All movements were flowing and very natural. And she didn't seem to notice the embarrassing look at the corner of Ye Sumang's eyes.
Only when I turned my head, I could see the proud look flashing in the little girl's eyes.
"Hmph, you still treat me as a little girl!"
Not to mention the little Jiujiu in Liu Yifei's heart, Ye Sumang looked amused and crying at the girl's question.
"Girl. I seem to be a student of this school, why can't I come?"
"Who told me that you are not at the college at all, I guess you can't even remember anyone of your teachers." The girl was not asked by Ye Sumang at all, but answered as expected.
Ye Sumang could only twitch the corners of his mouth awkwardly, speechless. Who told Liu Yifei to say everything was correct? He really didn't even recognize his mentor.
"Okay, brother, you finally came to the academy once, so let's accompany me to class." As if he saw Ye Sumang's awkward expression, Liu Yifei's eyes rolled and immediately changed the subject.
"Performance class?" Ye Sumang asked back.
"No, it's an art class." Liu Yifei said with a smile: "The performance class has ended today. There are only elective courses that have not been taken yet. I chose music and art."
When Ye Sumang heard that it was an art class, he was also very interested in it, so he agreed immediately.
After all, with the artistic power brought by memory fragments, Ye Sumang's own artistic level is definitely not bad, especially sketching.
Usually, Ye Sumang loves writing and painting. He will directly depict some storyboards that are difficult to express in words, and he will also tell everyone who has seen them, so Ye Sumang is still very confident about his sketching skills.
But he has never cared about this, nor has he taken professional exams, and he doesn't know what level he is. When he goes to accompany Liu Yifei to art class, he can't say that he can ask professional teachers for advice.
The art class classroom is in the performance department building. In fact, most of the classrooms of the affiliated disciplines in the college are in this latest building. After all, although the director department of the Film and Television Academy is the most famous internally, it is still very famous in the performance department.
To be continued...