After leaving Pan Daguanren's mansion, Wu Haogu, who was confused, returned to the shop on Panlou Street. His accountant, Zhang Xizai, now lives on the second floor of the shop, while Wu Haogu himself moved back to the residence in the First Tianshui Lane.

Of course, both of them live temporarily.

Because he had a lot of cash on hand, Wu Haogu decided to buy a decent house in Kaifeng Prefecture, and planned to buy a large shop on Panlou Street as the headquarters and singing and selling house of the calligraphy and painting shop in the future.

However, buying a house is not a cabbage, it has to be a process. Therefore, Wu Haogu and Zhang Xizai can only temporarily live in the small house in the shop and Tianshuixiang.

When Wu Haogu returned to the shop, it was Tianjiangshen. The evening market on Panlou Street had not opened yet. However, there was a customer in Wujia Painting Zhai who was joking with Zhang Xizai. Wu Haogu heard from a distance that the visitor was Sulida Su Dalang of Sujia Shop.

"Why is Dalang so leisurely here with me?"

Wu Haogu pushed the door open and sang a fat look at Su Dalang, then pulled a rose chair and sat next to Su Dalang.

"I'm going to ask you this," Su Dalang said with a smile, "You don't come to look for me as an old friend when you return to Kaifeng. If Brother Zhang hadn't come to my teahouse today, you wouldn't know that you have returned to Kaifeng."

"Then I really have to pay for it," Wu Haogu said, "When I get to the banquet, how about I punish myself for three cups?"

Su Dalang smiled and said, "A word is certain, so you can't cheat at that time."

"It must be certain."

Wu Haogu agreed and then looked at Su Dalang with a smile. He knew that Su Dalang was also a busy man and would not stay in his shop for so long for no reason. There must be something wrong.

Sure enough, after a few greetings, Su Dalang asked about starting a joint stock trading company.

However, Wu Haogu did not answer positively, but asked back: "Dalang, does your tea shop still have a sing and selling activity now?"

"Sing and selling?" Su Dalang was stunned and nodded, "Yes, there are, but it's very faint. There is no time to sing and selling once in a month."

Wu Haogu smiled: "Do you know why it's so light?"

"Hi, this activity is already indifferent." Su Dalang smiled, "There are few good things in the ghost market, and it is hard to argue whether it is true or false. Both the buyer and the seller are reluctant to show up in public."

The calligraphy and painting businesses in later generations were actually divided into three categories: auction houses, cultural relics stores and galleries. Among them, auction houses... do not consider the rampant situation in China, but mainly make high-quality products, and generally have professional and reliable appraisals as guarantees; there are more fakes in the antique industry, which are places that test the collector's eyesight, and picking up bargains and being entrusted with money coexist; galleries generally sell contemporary painters, that is, where living people call and painting, are usually purchased directly from painters, which is fidelity.

In the Song Dynasty, these three categories of calligraphy and painting transactions were integrated. There were no professional auction houses or galleries, and they were all hodgepodge calligraphy, painting, and cultural relics.

Wu Haogu is now preparing to build the two industries of auction houses and galleries, and to become the number one brand in the industry.

"If there was a singing and selling house that could not only distinguish the authenticity but also keep the customer confidential, could it be done?"

"Can you tell the truth and the false, and keep it confidential?" Su Dalang smiled bitterly, "Of course this can be done... How many people who play calligraphy, painting and antiques are really good? Are they all good people? If they can have a place that is authentic and confidential, they will buy it even if they spend more money.

But my small shop can't do this, otherwise I would have to burn it.

Wait, Brother Wu, your business will not have to do this, right? This is not easy!"

Wu Haogu nodded and said, "This is just one of the two main activities, and the other is the Faithful Calligraphy and Painting Chai."

"Fierce Calligraphy and Painting Chai?" Su Dalang was stunned and stunned, "How is this different from a singing and selling shop?"

"The singing and selling shops sell all treasures, most of which are from ancient people. The works sold by modern people in the Faithful Painting Chai are of relatively low value and are directly purchased from painters and calligraphers. You can also hold regular calligraphy and painting exhibitions for famous artists in Kaifeng Prefecture to evaluate them."

Su Dalang took a deep breath, "Dalang, you want to swallow the Kaifeng Prefecture calligraphy, painting, and cultural relics business in one go!"

Wu Haogu smiled, "I dare not swallow it in one bite, eat one third."

Kaifeng Prefecture Calligraphy, Painting and Arts Store has tens of millions of dollars a year, and one third of them are worth three million. Moreover, this is a high-value-added industry. If the gross profit is 20%, isn’t it closed with your eyes closed? 30% of the 2 million is 600,000!

Even if the net profit is discounted in half, 300,000 yuan is an astronomical number... You should know that the annual monies given to the Liao Kingdom in the Song Dynasty in one year were the same.

Of course, if you buy a house in Kaifeng Mansion for 300,000 yuan, it will only cost 30 or 40 ordinary units!

"How is it?" Wu Haogu asked, "Can this deal be done?"

Su Dalang nodded and said, "It is possible to do it, but... you blocked the wealth of many people! On Panlou Street, I'm afraid everyone will regard you as a mortal enemy?"

That's of course!

Cutting off one's wealth path is like killing one's parents!

However, Wu Haogu had seen many commercial means in later generations and knew how to deal with it.

"Not afraid," Wu Haogu smiled, "Su Dalang, I won't cut off someone's wealth with just one knife. This matter has to be done slowly, from easy to difficult, from shallow to deep, first to do authentic painting, then authenticity assessment, and then singing and selling..."

This is boiling a frog in warm water.

First of all, start with contemporary calligraphy, painting and painting works that are not highly valued in Panlou Street Market, and create a fidelity calligraphy and painting culinary that is extremely tasteful and can attract famous artists and wealthy people.

Or, it can be called a calligraphy and painting club.

For this reason, Wu Haogu himself had to win the title of the first person in the painting, and also had to start painting studies and recruit a group of teachers and students.

Only in this way can we ensure sufficient supply of high-quality goods and obtain certain ability to hype calligraphy and painting works.

After that, Wu Haogu began to operate calligraphy, painting, singing and selling houses. Of course, singing and selling houses also started from contemporary works and gradually developed into ancient calligraphy, painting, and cultural treasures. After taking over the market for calligraphy, painting, and cultural treasures, singing and selling houses can also directly enter the real estate industry and take a part of the business of real estate agencies.

In addition, selling calligraphy, painting and art works is also a channel for money laundering and bribery. If it can be "confidential", it would be very popular...

"And," then Wu Haogu smiled again, "How big is the business and the big backstage, Haogu still understands this principle."

Now all Wu Haogu’s plans are based on being able to climb up the thigh of Duan Wang Jin. If this foundation is gone, then he will be alone in the future.

At most, they set up a Six Arts Academy in Yuntaishan, and taught dozens of people who are willing to be civil and military, so that they can show their skills in the Jingkang crisis.

Su Dalang smiled slightly: "Dalang, have you ever heard of a scholar named Zhao Xiaoyi?"

"Zhao Xiaoyi?" Wu Haogu thought about it, but he really couldn't remember that there was such a number of people in history.

"Who is he?" Wu Haogu looked at Su Dalang in surprise. He didn't understand why Su Dalang suddenly mentioned such a person?

Su Dalang looked at Wu Haogu and said word by word: "At lunch today, someone saw two "Visaman Heavenly Map" in Fengle Tower, and the signature was Zhao Xiaoyi, a common scholar."

"Two "Vishaman Heavenly Map"?" Wu Haogu was stunned, "Who was hanging there?"

Su Dalang smiled and said, "Your old acquaintance, Liu Youfang, the deputy minister of the provincial governor, entered the interior!"

This old guy again!?

Wu Haogu was angry when he heard this name!

I am about to climb to King Duan, why is he still not over yet?

No, what does it mean to hang two copies of "Vishaman Tiantu" in Fengle Tower? Are you asking for trouble or doing publicity for yourself?

No, you must read it clearly.

Wu Haoguteng stood up and said to Zhang Xizai: "Tingyang, I will go to Fengle Building with Su Dalang. If I haven't returned to the evening, the shop will not open."

It’s okay for Zhang Xizai to do accounting, and he is just a matter of being a manager. However, he doesn’t understand calligraphy, painting, literature and entertainment, so Wu Haogu is not there, so the shop cannot be opened.

After giving the order, Wu Haogu went out with Su Dalang and hurried to Fengle Tower.

Fengle Tower is not far from Wuhao Gu Huazhai, and it is just a stick of incense walking.

Fengle Building is a large area, composed of five three-story huge buildings. Each building directly builds a flying bridge to connect with each other. From a distance, it looks like a huge castle. If you walk into the Fengle Building complex, you will find that it is a garden-like super restaurant. Four of the five buildings are connected by walls, surrounding the middle building. Within the walls, corridors are hidden, pavilions are arranged, windows, flowers and bamboos are hung, and curtains are hung, as if it is a garden-style multi-story residential community...

Wu Haogu and Su Dalang entered directly from the west building of Fengle Building, passing through the ground floor restaurant facing the public, known as the "Gate Path". Then, through a straight corridor, they directly entered the ground floor hall of Fengle Middle Building.

This hall is a bit similar to a palace. It is large in area and is not small in momentum, but it looks a bit old. The murals painted on the walls of the gallery columns are all mottled in color and seem to have not been repaired for many years. The floor is also a bit bumpy, but this also shows that people have been coming and going here for decades.

Wu Haogu's memory of Fengle Tower appeared in his mind. It turned out that the ground floor hall of this middle building was not used for banquets, but for gatherings of literati or courtesans.

On a wall to the north of the hall, there is a row of hooks nailed to show off their calligraphy, painting and poetry for literati and poets.

When Wu Haogu and Su Dalang arrived, there were many spectators standing in front of the wall, most of whom were scholars in Confucian uniforms, and some were dressed as exteriors. Everyone was tilted their necks and watching two scrolls hanging high above and illuminated by a row of lanterns.
Chapter completed!