Another more important point is that the competition in the domestic long video field is far more intense than that in the international field.

When Feng Xinqiao wanted to make the Great Sage an Internet Disney dream shattered, he probably didn't expect that in just a few years, major Internet companies would copy his dreams and work hard towards the Internet Disney direction!

In those years, long videos have become one of the focus of major Internet companies. They all want to become domestic oil pipes, they all want to do online Disney, and they are all trying hard to invest money, which has suddenly made the domestic IP market popular. The copyright amount of various TV series has risen, creating records after records.

After several years of fierce competition, there are still three types of long video platforms left in China.

One is the guerrillas, including various small websites and platforms, mainly broadcasting domestic and foreign film and television dramas without copyright. They are crazy about the brink of violations and have a very large pirated audience market. Although the country has introduced various policies to deal with it, they are always in the process of wildfires that cannot be burned out and the spring breeze is blown away.

These platforms violate laws and regulations, just make quick money, and basically don’t make big. The day when they grow bigger is also the unlucky day.

One is a regular army, such as Zhenshi Video, Fox Video, Internet Suppression Video, PPTV and a certain broadcast. These video platforms have some copyrights for film and television dramas, and they all have their own fields of expertise. The annual investment ranges from tens of millions to hundreds of millions. Due to various reasons, they cannot continue to grow and grow, and are unwilling to give up this business, and can only bear huge losses and barely live.

What remains are four imperial guards from domestic long video platforms.

Penguin Video, which is affiliated to Penguin, is the oldest long video platform in China. Maku Video, which is merged from Potato Video and Uku Video, Kiwi Video, which is affiliated to Qiandu, and Xingrui Video Alliance composed of Blockbuster, Kuliu.com and Bizhan.

These four companies either have strong background backers, rich copyright resources, or extremely creative abilities. The most important thing is that they are willing to burn money even if they have money.

Zhang Ming analyzed this situation very thoroughly.

"Baseinda is not the only choice in the industry. Whether it is Penguin, Maku, or Kiwi, they all have very strong competitiveness and are looking for new directions to expand their user base."

"The competition in the domestic long video industry can be described as tragic. On the one hand, the core of film and television sales is actually a commodity business. From the data of major websites, it can be clearly found that everyone is selling exactly the same products in almost the same way. For example, a hot new TV series is about to be launched. Unless we can give a price that far exceeds the market value, the producer will never authorize it to any website alone, but instead want to sell it to all websites as much as possible to increase profits and influence."

"In this way, the tendency of homogenization of high-quality resources of major websites is becoming more and more serious. The website cannot find a difference. It is only a matter of time before and night to be compressed to zero. I expect that in two years, a large number of domestic video websites will fall. Blockbuster is not safe!"

Li Rui glanced at Zhang Ming deeply.

A great man is a great man. This analytical and judgment is enough to make Li Rui understand why Zhang Ming created a hot topic in his previous life instead of others.

"Then what do you think Blockbuster should do if he wants to survive?" Li Rui asked.

Zhang Ming said: "You have actually thought of the solution for a long time, self-made. Only self-made and obtaining independent copyrights for high-quality IPs is the way to survive. What I thought before was not transparent enough, and it was the success of "House of Cards" that brought me inspiration. So, boss, you have a unique vision, and your ideas are at least three to five years ahead of others in the industry!"

Li Rui thought to himself, I was reborn in 2025. You said I was three to five years ahead of others, and I was a little confused whether this was praising me or hurting me!

Zhang Ming continued: "Homemade dramas have great potential, and it is difficult for users to find the same resources on other websites, which is attractive enough to make them members. The threshold for self-made dramas is creativity, cooperation with film and television companies, and IP, but Xingrui Entertainment has these resources, which is our advantage. If we can open up the route of self-made dramas in China before other competitors realize it, and have a first-mover advantage over them, I think Blockbuster has the possibility of being ahead of the world!"

"But..." Zhang Ming hesitated a little.

"Just say it." Li Rui said.

Zhang Ming thought for a while and said, "I have been wondering why long video websites must have paid membership system?"

Li Rui was stunned for a moment and thought to himself, Lao Zhang, you must not take too much steps. I know you have a free dream in your heart, but now is not the time.

Sure enough, Zhang Ming continued: "In fact, we can completely cover the video cost through advertising revenue..."

The next theory that Zhang Ming talked endlessly was exactly the operating methods adopted by a series of products such as future Huawen hot topics, fighting sounds, tomato novels, pumpkin videos, etc. Although there are still differences, the main content is already very different.

Free use, attract traffic, attract advertising, monetize traffic, feed back content, more users, more traffic, more advertisements... Simply summarize Zhang Ming's ideas, it is such an ever-expanding operation model, the entire process is collected, analyzed, calculated and delivered by big data.

This set of ideas was discussed in depth when Li Rui and Zhang Ming was the second time they exchanged. At that time, Li Rui didn't dare to say too much, so he only proposed one concept. Now Zhang Ming has truly developed this concept.

In his previous life, Zhang Ming relied on this trick to break through the monopoly and blockade of Qiandu Penguin Ali in the Internet field, and rushed out a bloody path with Huawen hotspots, achieving unprecedented success.

In fact, this theory is not new. Zhang Ming only uses his experience in making products to make content. Whether it is Huawen hot topics, Douyin or Tomato novels, whether it is news, short videos or novel platforms, it is essentially an advertising company.

This approach is exactly the same as before Google, Facebook, Qiandu.

Whether it is searching, socializing, or content, it will become advertising if you are in different ways!

The idea is good, but a little ahead of the curve.

Li Rui thought about it and said, "Mr. Zhang, I said before that Blockbuster is just your transit station. In the future, I will fully support you in using algorithms to adapt the world. But... I think the time is not yet.

"Is that true..." Zhang Ming was a little disappointed.

Li Rui smiled and said, "Don't worry... I polish the algorithm at Blockbuster first. In two years, I will fully support you and use this theory to conquer the world! In the past two years, you will treat it as practicing martial arts in the deep mountains. When you come out of the mountain, the day when the whole world will tremble!"

Zhang Ming was happy: "One word is determined!"
Chapter completed!