After visiting the company, they came to the conference room and accompanied Li Rui to continue talking about the company's operation.

The two sides discussed it very enthusiastically. Li Rui happened to throw out some problems he had encountered, hoping to listen to the opinions of professionals such as Li Huaming.

Li Huaming is quite generous and has no intention of hiding his own selfishness. He basically speaks everything he knows.

"Television dramas and movies are an industry to outsiders, but in fact, for those insiders, it is a very different place!" Li Huaming said with emotion, "Why did I start making TV dramas at the beginning? Because at that time, the TV drama industry in Huaguo was already very complete

Yes, the market for both the production, distribution, buyers and sellers is very mature, but the film market is very sluggish. That was 1998, how many screens were there in the country? Maybe there is not even a thousand dollars!"

Li Rui nodded and said, "Indeed, the operating models of the two industries are also different."

Li Huaming said: "If the current Internet saying goes, TV series is doing a b2b business, as long as the script, actor, director and TV station are in place, the profit can be roughly calculated before it is operated. The movie is completely different, this is a

The b2c business is directly for consumers. The income depends on the tickets we sell, and it is difficult to copy successfully. The previous one is successful, and no one knows whether the next one can be successful. The risks and benefits are high.

symmetry!"

Li Rui felt sad and sighed: "You expressed my thoughts."

Zhong Fangfang smiled and said, "Benma Film and Television and Xingrui Entertainment are currently the two heroes of the north and south of Huaguo's private enterprises. None of the movies they invested in and produced are losing money, especially Xingrui Entertainment has continuously set box office records. If this happens, it will be unsatisfactory.

It's easy to do, isn't it a bit too modest?"

Li Huaming laughed and said, "Mr. Li, Mr. Zhong is a former investor. He only looks at the data when speaking. He may be more straightforward, so don't mind."

Li Rui said: "Of course I don't mind. In fact, movies are also an investment. With professionals like Mr. Zhong to check for Benma Film and Television, no wonder their performance is booming."

Li Huaming was also very proud: "Mr. Zhong first worked at Phoenix TV in Hong Kong Island, and later obtained a master's degree in marketing management and risk management in Eagle Country. After returning to China, he joined my small company. Thanks to him, he relied on investment.

Management reduces the investment risks of every movie, otherwise the galloping horse would not be today.”

Soon the topic talked about "No Man's Land", which is also the main reason why Li Huaming came to Li Rui.

Li Rui watched this movie in his previous life, and it was really interesting. Almost all the characters in the whole movie were bad people, probably the most important reason why they could not pass the trial.

Li Rui was watching a modified version, and it is said that the original version is darker and bloody.

If the movie could be presented in full according to Ning Hao's original intention, it would be a great Western Highway film comparable to European and Magnesium blockbusters. Unfortunately, under the current film censorship system in China, those contents will never be

Probably passed the review.

Li Rui said: "I have asked about "No Man's Land" and needs to be revised."

Li Huaming smiled bitterly and said, "We also know that it needs to be modified. The key is how to change it. The above does not give any advice, but only let us consider it ourselves. We changed it, but we were called back when we sent it. This process of reversing, changing and sending it is at least

It's only three months, I can't afford to delay it."

Li Rui really wanted to help the horse gallop, so he said, "I have read the script, and I have some personal ideas. I don't know whether to talk about it or not."

Li Huaming hurriedly said, "That's so thankful!"

Li Rui's memory of watching the modified version of "No Man's Land" in his previous life, combined with the script at hand, gave a brief explanation, and finally said: "My opinions are probably all. If you modify them according to this idea, I think it's been reviewed.

The chances are much greater."

"This..." Li Huaming was a little embarrassed, "If you do this, I wonder if Ning Hao can accept it."

Li Rui sighed and said, "The movie is like a director's child. I can understand the feeling that the director wants to stick to his own ideas. But the situation is better than people. If you don't want the movie to be covered with dust forever, you can only make compromises.

Our art practice in Xiaguo is actually a process of continuous compromise, and it will be better to get used to it slowly.”

Li Huaming nodded and said, "That's all I can do. Thank you very much for your opinion!"

Li Rui smiled and said, "No need to thank me, I'm just wondering, how did you pass this script in the first place? Are you really not afraid of censorship?"

Li Huaming said laughing and crying: "You can't tell me, I have watched the script seriously. At that time, I just felt satisfied. I felt that there was no such type of film in China. In addition, Ning Hao's black comedy style, I

I thought it would be a road version of "Crazy Stone", but I didn't expect it to be such a movie! But it was too late to regret it, so I could only bite the bullet and change it."

Li Rui smiled and said, "So the content of the film still needs to be controlled. If these screenwriters and directors really let themselves go, it will be troublesome!"

Everyone laughed.

Next, Li Huaming introduced some experiences, and Li Rui benefited a lot.

Benma Film and Television itself also has an advertising department and is very sensitive to data. They actually purchase data from research companies regularly to analyze the preferences and values ​​of the audience, and judge the degree of attention and influence of a subject.

In addition, the Benma will communicate and promote the film-related details such as schedule, screening time and other films in advance. There is even a position as a cinema expert to specifically evaluate these situations so as to determine the number of screening rooms.

How much adjustments are made to the screening strategy after the film is put into play.

Benma has also established an evaluation committee dedicated to reviewing film projects, including management, finance, producer, screenwriter and director.

On the one hand, this committee will review whether the script is suitable for shooting, modify scripts that do not meet market demand, and on the other hand, it will also study how to control costs. The entire evaluation process is voted on by voting, and most people can only pass if they agree, and if they don’t agree, they will be called

Go back and continue to modify until you agree.

This method is a clear stream in the film industry with extremely fierce expansion speed, and it seems very conservative, but it also ensures the quality of film and television works produced by Benma Film and Television. The performance of the past few years has also proved that this method is effective.

"I heard that the horse has been applying for ipo all the time." After chatting for a long time, Li Rui brought the topic to an area he was more concerned about.

As the leading domestic private film and television company, Benma Film and Television naturally has to take the path of capitalization. The 750 million yuan financing some time ago further demonstrates the capital circle's optimism about it. Everyone believes that Benma will go public only for a matter of time.

No one expected that listing would become a nightmare for galloping horses, leading to a series of tragedies that followed!
Chapter completed!