Of course, Internet companies cannot fight against giants like Huayi. If Penguin hadn't taken the opportunity to open up the SSP, they would have gone bankrupt long ago.

Even though Penguin is no longer the same as before, facing Huayi, who has mastered network resources, he still has no say.

So last year when Li Rui dug a hole and asked the three major operators to put pressure on the penguin, the penguin had to submit and launched the free-spirited card that was scolded by thousands of people.

Now that the three major operators are putting pressure again, Li Rui finally felt Penguin's situation last year.

However, Li Rui was not in a hurry. He fought with the operators, but not strength but skill.

Li Rui firmly believes that there are many ways to solve problems between smart people when encountering problems, and it is not necessary to kill you to the death.

The tea fragrance flutters, and the sound of the guzheng is faintly heard on the side, which makes people feel very calm.

Guan Donglin and Pan Chunxiao were having tea and chatting, but they seemed to be unable to hear the verbal confrontation between Li Rui and Fu Guohua.

Li Rui tasted the tea ceremony: "Actually, I can understand the operator's ideas very well. You have assumed the obligation of network infrastructure, invested huge amounts of funds, and used cross-subsidies for high-profit business to make up for the cost. Now the emergence of ott software has eroded

The operator's high-profit voice and text messages business, if I were an operator, I would be very upset and hope to find new business revenue growth points."ъìqυgΕtv.℃ǒΜ

Fu Guohua smiled and said, "It's really rare for Mr. Li to have such an idea. Our operators are really hard now, and you have all the money-making businesses divided up. It's not too much to charge some network usage fees, right?

”

Li Rui said: "So how to determine the charging plan? Should we charge users forward, or charge OTT companies backward, or use the share model to build a community of interests? Do we have any ideas on this regard?"

"Uh..." Fu Guohua was stunned.

The current idea of ​​operators is to charge fees. As for how to charge, who to charge, and how much to charge, there is actually no clear idea or standard. So when Li Rui asked this, Fu Guohua was really stopped.

Li Rui seemed to be talking to himself, and also seemed to be answering for Fu Guohua: "If you charge the user's previous item, you have to grasp the pricing of data traffic. As far as I know, in order to cultivate the market, your data business pricing is

It has always been lower than the cost. If users are charged forward, the price will inevitably be increased. Are operators ready for this pressure?"

Fu Guohua thought awkwardly and said, "Of course we won't charge users directly..."

"That's the plan to charge OTT company backwards. So for what reason to charge?" Li Rui asked.

Fu Guohua said: "Wireless network resources are limited. Different OTT services can be charged differentiated fees through priority release to ensure the arrival rate. For example, if Credit Suisse transfers payment to Huaxi, it can get more stable and more

Excellent network.”

Li Rui smiled: "That means that if the OTT company cannot pay the money, will the operator not guarantee to provide stable services?"

Fu Guohua was speechless. Although he thought so in his heart, he could not say so. Otherwise, would he be the two officials of the Information Industry Association who were drinking tea beside him for nothing?

Li Rui continued: "Or we can learn from the good SSP model we operated before, regarding the link from operators to OTT enterprises and then to users as an industrial chain. We have reached an agreement with the operators to provide the low

Price traffic, after the OTT enterprise gets profit from users, share the share with the operator to subsidize your reasonable profits. Under this model, all three of us can find their respective interest demands."

Before Fu Guohua could react, Pan Chunxiao and Guan Donglin looked at Li Rui in surprise, showing an incredible expression.

You... not only don't let the operator charge fees, but you also want to make money from the operator's traffic costs, and you will be the only one who takes the initiative!

Fu Guohua also savored it and said laughing and crying: "Mr. Li, your ott company has not yet found a healthy and sustainable business model for development. Is this a satisfying pie for our operators?"

Li Rui spread his hands and said, "If you don't make money for the time being, it doesn't mean you will never make money. How great the potential of this business is, Huayi should be very clear. I'm not painting big cakes, I'm inviting Huayi to join this feast.

It’s my idea that when I founded Credit Suisse, I invited Huazhi to invest in the hope of forming in-depth cooperation in all aspects.”

Fu Guohua pondered.

Regardless of whether the OTT software can be charged or not, Li Rui's concept of sharing is relatively pragmatic and is the most likely to be realized.

The only question is, when will the ott software be profitable?

Can this share of profits make up for the profits that operators have been eroded in other business areas?

Everyone is calculating the economic accounts. The difference is that Li Rui has the foresight of the reborn person and will not suffer any loss. No matter how high Fu Guohua and others stand, they can't see through the speed of development in the next few years.

!

Who would have thought that in a few years, the SMS function will basically be used except for receiving verification codes and various public information...

Who would have thought that the OTT software that doesn’t make a penny now will become the largest traffic portal on the mobile Internet one day without making any money.

During the heyday of VXX in his previous life, more than 120 million users posted content on their circle of friends every day, 360 million users read the content of the official account, and 400 million users used mini programs. The entrance effect radiated social, games, finance, advertising, media, entertainment, office,

The joint development of various aspects of shopping and other businesses has resulted in a direct and indirect profit of more than 100 billion yuan!

In the future, Credit Suisse must at least achieve the level of V-trust!

If Huayi misses this feast, he will definitely regret it!

Li Rui said: "In fact, operators should change their thinking. On the surface, it seems that Ott software has increased data traffic, but in fact it is driving operators to shift from voice revenue to data revenue in the future, although users are on mobile

The growth in demand in data services means that operators need to increase investment costs, but the basic network construction of operators cannot stay in an era with voice and SMS as the core business. Things that cannot keep up with the torrent of the development of the times are destined to be eliminated.

For example, the td-scdma (third generation mobile communication) network... holding a technology that is about to be silly, it can't save anything after all. It's better to throw away the burden and look at the right direction and move forward lightly. Huayi once missed it.

Penguin, you shouldn't miss Credit Suisse again!"

Fu Guohua's face changed slightly, full of disappointment.

Huayi did have the opportunity to invest in Penguin at the beginning, but they missed it very recklessly. When they think about it, they sighed regretfully.

As for the td-scdma business, it is a permanent pain in Huayi people's heart. Although the investment in network construction exceeds 200 billion yuan has shown a decline in the past three years. It is clear from the top to the bottom that Huayi will give up td-scdma only.

question.

Although the responsibility of forcibly launching TD-Scdma was not allowed to be taken over by Hualien, after all, it was because he spent too much money and did a lot of unjust things, which made him feel extremely depressed when he thought about it.

Even if we move our great cause with the plow, we can't make such mistakes again!

If you commit another incident, you will be overtaken by Tonglian and Huahua Telecom.
Chapter completed!