Chapter 1215
Almost at the same time as the press conference was held, Xingrui mobile phones have been using official V blogs to broadcast text and pictures live.
After Chang Xu released the specific contract plan, Xingrui Mobile and Tonglian Official Blog also released detailed introductions at the same time.
On the vBlog, countless comments appeared instantly.
"My God, is this true or false? This is too cost-effective!"
"No, I just bought Xingrui h1 last month. Now you told me that you have a phone bill for purchases?
"I won't say anything, I'll be in line to Tonglian!"
"To be honest, I'm so conscientious enough to buy a machine in 1999. Now I'm giving away phone bills, and I'm really moved."
Part of this is naturally because Xingrui Public Relations' naval army is leading the public opinion, and on the other hand, the contract is indeed very affordable.
In this cooperation, Tonglian and Xingrui made great concessions.
For Tonglian, seizing the opportunity of the 3g era is their only chance to catch up with the plow movement.
To be honest, it is a bit too much to describe the connection as "catching up".
In 2010, Tonglian's annual profit was barely over 5 billion, only 80% of that in the same period last year, far lower than Huayi's 100 billion.
It is basically impossible to catch up, and not being too far away should be a more pragmatic goal. The key to achieving this goal is Tonglian’s most proud 3g network.
The cooperation with Apple has allowed Tonglian to expand the influence of 3G services, but it is precisely in order to activate Apple's market that Tonglian spent more than half of its mobile business revenue to implement various marketing, especially the huge subsidies have greatly dragged down profit margins.
As a result, Tonglian spent too much manpower, material resources and financial resources in marketing, but only let Huaguo consumers know Apple's products. After more people knew about Apple, they did not buy it from Tonglian, but flocked to cheaper ones.
Parallel stock market.
Last year, Tonglian sold nearly one million Apple phones, and according to estimates, the number of users who purchased parallel Apple phones far exceeded this...
After working hard, he made wedding dresses for others. Tonglian realized that he could not pin his destiny on Apple's product, and urgently needed more celebrity products to drive the expansion of the 3G business, so this time he went to Xingrui.
The cooperation between mobile phones can be said to be another test after Apple.
Compared with Apple, which has harsh conditions and huge subsidies, Xingrui does not need much subsidies for loose conditions. Tonglian takes the dominant position when the two parties cooperate and join forces, which is a very good choice.
As for Xingrui's side, as long as you can hold Tonglian's thighs, nothing else matters. As Li Rui said, it doesn't matter if you lose a little now, and you can make it back sooner or later with the huge number of users.
In short, this is a win-win situation for Xingrui, Tonglian and users.
The press conference was very successful. After the media left happily with red envelopes for carriage fees. Qian Weichen, Wen Hongjun, Chen Qinglian and others were responsible for receiving various suppliers, while Li Rui accompanied Yu Tao to entertain several major media reporters.
Due to the relationship between Taoyuanyuan, as well as the existence of three bottles of Moutai and a large number of valuable gifts, the meal was enjoyable. Several reporters promised to be published in the newspaper before leaving with satisfaction.
Yu Tao was in a very good mood. After seeing off the reporter, he took Li Rui to a private club he often cared for. After making tea, he sat down and discussed.
Yan Xiuzhi replaced the job of a tea artist and poured tea for the two of them on the side.
"The supply work must be done well." Yu Tao tasted the tea ceremony, "Don't affect marketing because of out-of-stock. When I cooperated with Apple last year, it was because of insufficient supply at the beginning that many users went to buy parallel goods."
Li Rui said: "Please rest assured by Mr. Yu. Xingrui's production capacity has never been a problem. In the future, it will mainly meet the needs of Tonglian."
Yu Tao said: "Then I'm relieved. To be honest, compared with Apple, I'm still willing to deal with domestic manufacturers."
Li Rui thought to himself, when dealing with Apple, you are the host and you are the guest. When dealing with domestic manufacturers, you are the host and we are the guest. Of course, you are the host and you are the guest.
But he said, "Apple is a big factory, how can we compare to a small factory like our Xingrui?"
"Xingrui is not a small factory. In addition to Huaxing, Huawei, Coolpad and Fantasy, it should belong to you Xingrui. Those are old manufacturers, and they have been working with our operators for many years. You are in the emerging generation.
The strongest one." Yu Tao said, "I am very optimistic about Xingrui's future."
Li Rui said: "I can't compare with the big brothers. Their business chain is too wide and they have a very deep relationship with the operators. Xing Rui was just born and is still learning to walk. There are many things to learn from them.
.”
Yu Tao said: "They do have their own fields of expertise, especially in communication equipment, which has too strong technical advantages. I heard that Xiaxing and Huawei are also considering making smart phones, and they will be your strong rivals at that time.
”
Li Rui smiled and didn't answer.
He was not afraid of Hua Xing, but Hua Wei was indeed the strongest opponent, much stronger than Xiao Mi.
After all, Xiao Mi does not have her own technology. She relies entirely on the underlying debugging of the Android system, the design and integration of hardware and the operation of the industrial chain to create an ecological system.
In contrast, Huawei is a real technology stream, and even chips can be developed by itself. Although the pricing of mobile phones is a bit criticized, it is not an exaggeration to say that the overall technical level is the first echelon in China.
Moreover, Huawei's marketing channels and methods are not inferior to Xiao Mi. Its advantages in all aspects have made it grow into the top of domestic mobile phone manufacturers. If it had not been suppressed by the magnesium country at its peak, it might have already defeated all other domestic competitors.
Beat it down!
Li Rui really has no good way to deal with this future strong enemy.
He didn't want to deal with Huawei in the same way as Xiao Mi. First, Huawei has different ways of doing things. For manufacturers that emphasize both technology and channels, general conspiracies and tricks are ineffective.
Second, Huawei has made great contributions and significance to Huaguo's overseas enterprises' strategy. It is impossible to take action against Huawei simply for national interests.
Everyone should compete fairly.
The two of them chatted while drinking tea, and Yu Tao talked endlessly about the difficulties faced by Tonglian.
Li Rui didn't understand why he said this at first, but as he listened, he suddenly understood that these words were not for himself, but for Guan Donglin, or even for President Tan!
Perhaps it was because of what Kanto Lin said to Yu Tao that he mistakenly thought that Li Rui had any direct and in-depth contact with the senior management of the Information Industry Association, so he hoped that Li Rui would be a messenger.
Li Rui was amused and crying, but he couldn't explain, so he could only listen honestly.
However, after listening for a while, Li Rui couldn't help but say, "Mr. Yu, if Tonglian competes in China but does not compete in Huayi, he can actually look further."
"A further away? Where did you say?" Yu Tao asked.
Chapter completed!