0018 Winner
There were not many participants in the planning meeting - including Yuu Honda who was in charge of film and television production, Kikuto Heiji, the animation department head, Natsuki Takaya, the original author of "Fruit Basket", and her agent, as well as some creators including Ouyang Nuo and Ye Feier.
Natsuki Takaya is a tall and elegant beauty. She first stood up and bowed to everyone, expressing her gratitude to TBS for her keen eyes.
After everyone exchanged greetings and introduced them, Ye Feier, as the producer of this animation, walked to the screen and began to introduce the project in detail to everyone.
"Fruit Basket" tells the story of the female high school student Toru Honda and the Kusama family living together. As time goes by, Koto gradually discovered the cursed fate of the Kusama family - as long as it is touched by the opposite sex, it will become an animal! It turns out that everyone in the clan is the incarnation of a zodiac sign, and everyone has a bitter past...
This comic was serialized two years ago in the girl's comic magazine "Flowers and Dreams". It is creative and delicate in style, and has always maintained a high popularity.
This proposal was handed over by Kikutoheiji. Although he was full of confidence, he could not see any hope from Honda Yuki's face.
Yuki Honda is a person who only values results. In recent years, TBS has played several pure girl animations, but the ratings are terrible.
There are two reasons: First, the audience is too narrow, and only women at a certain age will watch it. Second, it is not worth watching. The pictures of girls' animations are generally gorgeous, but the content is a monotonous love plot. In this era of blooming flowers, it is difficult for the audience to stand by their temperament to watch these ordinary stories.
However, traditional girl animation did not die, but gradually incorporated new elements and appeared in the public eye in a new form. The high ratings in the first half of the year, "Magic Card Girl Sakura" is a product that perfectly combines girl animation with mainstream animation. It not only contains superpowers and combat, but also has delicate emotions. This has greatly increased the audience of the animation and injected new vitality into girl animation in difficulties.
But "Fruit Basket" is obviously not listed here, it is a pure girl comic.
"Stop." Yuu Honda stopped Ye Fei'er's project introduction and turned to look at Natsuki Takaya: "Teacher Takaya, will the male protagonist have any supernatural powers in this comic after he transforms into a small animal?"
"No, it's magical enough to become an animal." Takaya Natsuki replied politely.
Yuki Honda thought about it again: "Is there any passionate or touching plot in it?"
"There is no passion, it's much touching."
"Where is the selling point?" Honda Yuu said this to Ye Fei'er, but in fact he was asking Kikuto Heiji that selling points is obviously something professional producers should consider. He really couldn't think of why Kikuto recommended this comic.
However, the one who answered this question was still Takaya Natsuki.
"Mr. Honda, have you read the girl comic?" Takaya was very dissatisfied with the way Honda measured the value of his works.
"It's rare, I only watch animations produced by TBS."
Takaya chuckled: "Since I haven't seen it, how can you judge it? Every character in "Fruit Basket" has a very infectious personality, and every story can be tear-jerking, but what superpowers do you emphasize? Passionate? This is an insult to this work. If it weren't for the sake of Senior Brother Kikudi, I wouldn't want to talk to you for a minute."
"I am a businessman, a businessman who makes products. I don't have to understand every detail of the product, I just need to determine whether the product can be sold. From 1999 to now, the last three TBS animation ratings are all girl animations. I need to find the selling point in "Fruit Basket" and don't let it become the fourth one. In addition, I participated in this planning meeting because of Kikuji."
Yuu Honda was not angry. He just stated his logic and finally did not forget to fight back.
Kikuji scratched his head and smiled, "I have such a big face..."
Takaya turned his head and made a helpless expression to Kikuji: "It seems that this cooperation can only end here."
"Sorry, if the boss doesn't nod, I can't start work, what a pity!" Kikuto could only smile awkwardly. He didn't expect Honda Yuki to change his mind twice within a day.
But there was one person who didn't give up.
"Wait! Teacher Takaya, give me 5 minutes." Ouyang Nuo stood up and stopped Takaya Natsuki, and turned his eyes to Yuu Honda, "I will convince you to use your way."
"Haha! Come on! Natsuki, sit for a while, for a while." Kikuto excitedly pulled Takaya back to his seat, "Just treat it as a movie, a 5-minute movie."
Natsuki Takaya sat back on the chair with agitation, but she really wanted to see how this young man would convince the stone.
"You only have 5 minutes." Honda Yuki's expression still did not change much, he just looked down at his watch.
Ouyang Nuo asked Ye Feier to sit next to him and stood in front of the screen.
Perhaps it is difficult to convince others before something succeeds, and it is difficult for him to have enough confidence, but the popularity of "Fruit Basket" was something Ouyang Nuo once saw. From the results, he was full of confidence.
"Let's go short, just three o'clock." Ouyang Nuo looked directly at Honda Yu. He would never tolerate himself losing to this man twice.
"First, story. Deputy Honda may think that girl comics are about talking about love, and a few handsome men and beautiful women are just playing and making fun of each other, but "Fruit Basket" definitely does not belong to this category. Twelve zodiac signs, twelve stories, twelve personalities, twelve laughter or touching, which has broken through the traditional girl comics. They are outstanding in terms of plot excellence and meaning depth. In addition to Teacher Takaya's superb painting skills and character control, this is definitely the most outstanding work of similarity in the past five years."
Speaking of this, Ouyang Nuo did not forget to nod and smile at Takaya Natsuki.
Takaya Kazuki only felt surprised and happy. It was normal for her comics to be praised. She would receive letters from her fans every day, and the praise in them had reached a nearly stingy level. But this was the first time she heard a male reader, who was so rational and pertinently praised, which moved her very much.
Ouyang Nuo withdrew his smile and continued: "Second, the market. As you said, the ratings of girl animation have been falling for a long time, which has a certain relationship with the narrow audience, but not all. The most critical reason is the same as the setting of girl animation. In fact, the market has been waiting for a girl animation to break through the siege of hot-blooded animations. The longer it is silent, the more violent it will explode, and the effect of this accumulation will be unprecedentedly huge. I think "Fruit Basket" has every reason to become this milestone work."
"Third, background. Don't know if you know the word "healing" refers to the comfort and touching that art works bring to people's hearts. After the 'bubble economy' in Japan broke, the Japanese began to become uneasy. While pursuing wealth and power, huge pressure and inexplicable fear are also increasing day by day, and the sense of spiritual security has been reduced to a terrible level. At this time, when the 'healing' works are popular, people need to get spiritual comfort and a moment of tranquility from it. With all these three conditions, the popularity of "Fruit Basket" is almost inevitable."
Ouyang Nuo expressed his views in one breath, and rationally analyzed and strong attitude, which made everyone present secretly shocked. Even Takaya Natsuki himself did not have this confidence.
The scene was silent, and all the participants looked at Yuu Honda at the same time. It was not difficult to see from their expression that they had been persuaded.
"The audience of girl animation only accounts for less than 8% of our viewership group. No matter how good this animation is, it is at most to win them." Yuki Honda coldly listed the data.
This 8% data is like a pair of handcuffs, ruthlessly locking Ouyang Nuo to death, no matter how hard he struggles, he can't break free.
Of course, Ouyang Nuo would not give up so easily: "I have told you that there are touching stories of innovation, the market is ready to go, and the needs of social background. Under the influence of these three factors, I believe that more than 8% of people who like this animation are absolutely more than 8%.
"What you said is too general, tell me how to attract them. Hot-blooded fighting, superpower settings or suspense plots are the mainstream of the market now." Honda Yuki's question was not hesitant at all.
Ouyang Nuo said in a deep voice: "If it is not the mainstream, there is no market. People now need a relaxed and pleasant animation, and need spiritual comfort."
Honda Yu smiled. This was the first time Ouyang Nuo saw him laughing, but it was not a happy smile, but a ridicule.
"You are not God, you are not a prophet, you are just an editor, studying what people need is my job, it is the marketing department's job." Yuu Honda looked down and looked at his watch again, "5 minutes are coming, the meeting will be over."
Ouyang Nuo quietly watched Honda Yu walk out of the conference room. The man didn't give him any chance and crushed his analysis with solid data.
But this time Ouyang Nuo didn't feel any frustration in his heart.
The one who lost was not himself, the one who lost was Yuki Honda.
According to the memory of my previous life, the animation copyright of "Fruit Basket" should be quickly obtained by TV-Tokyo, and will then win the championship of the 2001 Japanese animation ratings without any trouble. I really don't know what kind of expression Honda Yuki would have at that time.
"Pa...pa..." Judi showed his rare steady smile, raised his hands above his head, applauding Ouyang Nuo.
Nami Takaya couldn't control her own touch, and began to applaud as Kikuji began.
A few seconds later, all the participants stood up and applauded. Ouyang Nuo's argument had convinced them all, except Yuu Honda.
"Ouyang Jun, you didn't lose, you actually convinced him." Kikuto Youran said, "You may think you didn't do it, but in fact you did it. According to Honda Yu's personality, if he rejects you from the bottom of his heart, he will definitely only say "no" to you, and there is no more words. But he actually laughed at the end, actually listed the data, and actually showed your identity as an editor. This proves that his heart has been shaken, and he just gave himself a reason to reject you in this way."
Nami Takaya wiped the tears from the corners of her eyes: "Thank you, Ouyang Jun, although this collaboration was not successful, I thank you for everything you did for "Fruit Basket"!"
Ye Fei'er walked to Ouyang Nuo and rubbed his head: "Don't be discouraged, it's just a small setback. My project has been cut by Honda Yuk countless times, and it's not still fine now."
Of course, Ouyang Nuo was not discouraged, but was full of confidence.
He knew that the plan was going to be advanced, and such opportunities were fleeting and he had no time to accumulate.
"Teacher Gaowu, can I still talk to you about "Fruit Basket", okay?" Ouyang Nuo walked to Gaowu and said respectfully.
Kikudi seemed to feel something, and Shuangran smiled and said to everyone, "Let them have a good chat, let's go to work!"
Soon, only Ouyang Nuo, Takaya Natsuki and her agent Yukiko Kojima were left in the conference room.
Chapter completed!