Chapter 657 Are You Investing?
"Is it necessary to make it so miserable? After all, he is a man worth over 100 million, so why are you driving here in a broken van?" Su Xing patted the snow on his hands and said to Liu Qiangdong who got out of the car.
Su Xing has never had close contact with Liu Qiangdong. In his previous life, he was an ordinary ordinary man who ran around for life, a house, and a car. To interact with a big boss like Liu Qiangdong, he must be at least the same level. Su Xing has not yet arrived.
To that extent, I have only seen Liu Qiangdong in photos.
He is a very energetic person, but he has not gained weight yet and his face is relatively thin.
"Are you Mr. Su?" Liu Qiangdong stretched out his hand and shook Su Xing's hand twice. "You are so young. Yang Yixin is right. You are really capable."
Su Xing coughed twice: "It's really inappropriate for Yang Yixin to say this. Let's go in, drink a cup of tea in the room, and chat while drinking tea."
Su Xing patted Liu Qiangdong on the shoulder and pulled him into the courtyard.
"Don't be so polite, just call me to wake up. Don't say no, I'm younger than you." Su Xing said.
"That won't work. Doing business doesn't depend on your age, it depends on your achievements. Your achievements are greater than mine. It's not too much to call you Mr. Su, but I think it's more familiar to call you Su Xing." Liu Qiangdong said, "
You have such a courtyard house in the capital, which is really good. I have always wanted to buy a courtyard house, but I have no money."
"Why don't you have money? This courtyard house is not expensive. It costs hundreds of thousands of yuan. It may have gone up a bit now, but you can definitely afford it with your worth." He took Liu Qiangdong into the house, and Su Xing took out a tea cup.
I made him a cup of tea. "The purpose of doing business and making money is to make life easier. Don't be harsh on yourself."
"The funds on hand can be used for other purposes. I don't dare to buy a courtyard house to enjoy it yet. Let's wait until we make money." Liu Qiangdong rubbed his hands, a little embarrassed, "Let me introduce you to JD Multimedia first?
"
At this time, JD.com is still called JD Multimedia, and the website actually already exists, but it is very simple, with only more than a hundred single products on it.
Su Xing has browsed the JD.com multimedia website, and the experience is much different from that of JD.com in later generations.
But this is normal. This is not the case for JD Multimedia alone, but also for other websites.
The Internet has not yet developed vigorously, and the versions of websites are still relatively old, including QQ. Every year, the versions need to be updated with some changes and optimization.
In addition to making up for some original bugs and making the user experience smoother, the purpose of optimization is to bring freshness to users.
The seven-year itch not only exists between couples, but also applies to other areas. It requires constant updates to increase user stickiness.
It took half an hour for Liu Qiangdong to introduce JD Multimedia to Su Xing.
There is not much difference from what Su Xing learned. As early as more than a year ago, JD Multimedia slowly developed from a pure offline company to an online company.
"The main sales of JD.com still come from offline stores, right?" After Liu Qiangdong finished speaking, Su Xing asked him.
"Yes, this is the case at present. Jingdong Multimedia's offline store sales have exceeded 100 million, reaching an astonishing figure of 130 million." Liu Qiangdong nodded, he did not want Su Xing to be overly optimistic about this number.
Surprised, “But offline operating costs are too high, people
Labor, rent, water and electricity, etc. all require money. If placed on the Internet, the cost will be reduced by more than 50%. Especially if a disaster like SARS occurs, it will be almost a disaster for the physical business, but
People can still operate online and achieve profitability."
Liu Qiangdong was afraid. He had suffered from SARS. Not only him, but also many other business people had suffered from this. Many people had gone bankrupt in the face of such a major disaster.
The rented store, the rent and labor costs are all there, and the landlord will not give you a rent reduction or exemption just because SARS is coming. When SARS came, there were not many people on the street, and there were no customers, so there was no profit, only no sales.
Come on, the boss who doesn’t have enough funds is so losing money that he even wants to sell his underpants.
"I understand what you mean. Do you want to transform from physical stores to e-commerce and online sales?" Su Xing looked at Liu Qiangdong.
"You are so smart, you deserve to be a student of Peking University." Liu Qiangdong praised Su Xing, "That's what I mean, physical stores will be weak. Judging from the current development, physical stores will definitely be slowly replaced by e-commerce.
."
Liu Qiangdong's compliment is a bit embarrassing. He himself graduated from the National People's University. The National People's University, known as the second party school, is actually better than Peking University in humanities, economics, law, journalism, etc.
"You are right. In the future, physical store business will definitely be impacted by the Internet. Stores will transform from offline to online. This is a change." Su Xing began to brag. He knew the future trend better than Liu Qiangdong, "Think about it.
, everyone only needs to sit in the room and face the computer to watch hundreds, thousands, tens of thousands, or even hundreds of thousands of videos.
Products, no physical store can do this. Just click the mouse, place an order online, wait three or four days, or even just one day, and have the items you like delivered to your home. Such convenience is not
What you can experience in a physical store is that you can buy it no matter it rains or shines. If the online store is done well, it can leverage the market."
Liu Qiangdong looked at Su Xing in surprise. He himself was a bit bragging, but Su Xing seemed to be able to brag better than him?
Liu Qiangdong not only approached Su Xing for investment, he also approached other people, but many big guys didn't believe it at all. As soon as he mentioned the vision of the online store, those big guys said he was bragging.
But after just talking to Su Xing for a few words, Su Xing actually believed in the future of online stores more than he did.
When attracting investment, you must make the prospects better, so that the other party will be willing to invest money. Liu Qiangdong knows the benefits of online business. The operating costs are indeed very low, but he is not yet completely sure that online business can impact the physical world.
Business can even be called a revolution. According to Su Xing, he seems to be 100% convinced that online business can impact physical business and lead to change.
Liu Qiangdong was wondering, when did his eloquence become so good that he could convince the other party in just a few words?
"Yes, that's right. Mr. Su, you have really good vision and deep thinking. You have more advantages than I have seen. Customers can place orders at home, tens of thousands, hundreds of thousands, or even thousands of dollars in front of the computer.
Chapter completed!