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0342. The Ranch Project is officially launched

{Time: August 15, 2004}

{Location: United States-California}

Sitting in the room next to the Blizzard conference room, Ning Zimo calmly drank coffee.

He is not worried that the "nonsense" he just said will have a bad effect. On the contrary, he firmly believes that the act of lifting the lid will have a huge impact on the minds of the four Dota players. As for what kind of result will be after the impact.

, in fact, they are all within the range that Ning Zimo accepts.

Furthermore, those words were not only meant for the Dota foursome, but also for the two core founders of Blizzard to listen to.

After Blizzard developed "World of Warcraft" in the previous life, in addition to the card-oriented "Hearthstone", which is still a good project, other projects include "Overwatch", "Diablo 3" and "StarCraft 2"

None of them achieved the results they deserved.

In addition to the erosion of the market, there are other reasons. In Ning Zimo’s view, “World of Warcraft” consumed so much of Blizzard’s enthusiasm that employees lost their creative passion and could not make anything better than “World of Warcraft.”

Excellent game.

But the future global game market will have a share of at least 118 billion U.S. dollars in 2017, but Blizzard, which he controls, used Wangzha plus four twos to make it a bad card in the previous life, and even later learned Krypton from NetEase.

Jin Mocai and the other three major game overlords captured one-ninth of the market?

I just talked with Ice Frog and the others about the so-called belief being a negative lesson, and Blizzard's development in the past life and the future is exactly the opposite, a negative lesson about the loss of one's own faith.

So Ning Zimo has long been preparing to make some other preparations on the Blizzard line besides educating the four-person Dota team.

"Whether Ice Frog and the others are willing to accept my plan, I want to talk to you about implementing Blizzard's flower planting plan." Ning Zimo said calmly while holding the cup.

Upon hearing this, Michael immediately asked, "Is the ranch plan about to be launched?"

When Ning Zimo mentioned the Ranch Jinshan Project to the Big Three of Blizzard, it was obviously inappropriate to embed the word "Gold Mountain" in it. So the abbreviation of the Ranch Jinshan Project became the name of the plan known to relevant people.

Ning Zimo nodded and responded, "Yes, after all, we have communicated several times in emails. But this time I came to Blizzard, and after seeing your investment in World of Warcraft, I also felt that the time has indeed come to establish a Blizzard seed.

At that time, we need to officially launch this plan."

World of Warcraft is indeed a money-attracting tool. It will bring at least nearly 900 million in profits to Blizzard in the next 12 years, of which Ning Zimo will bring about 600 million U.S. dollars in profits every year.

This 600 million US dollars is enough to do a lot of things, at least to make up for some of the shortcomings of finding sufficient funds in the capital market or seeking funds through listing.

But even if it can get 600 million U.S. dollars every year, this income is not enough in the overall market share of 118 billion U.S. dollars.

"The current situation is that the World of Warcraft project is a very heavy task for Blizzard. Under the heavy pressure, the entire Blizzard USA team will not have extra energy to develop new games.

So I have always hoped that the StarCraft series would be developed by the Blizzard team, and at the same time, I also hope to transfer 20 backbones from the existing team, and these 20 people will serve as the core of Blizzard to form Blizzard."

Making money is necessary, but Blizzard alone cannot even get 1/10 of the future market share of 118 billion U.S. dollars. Therefore, Ning Zimo plans to rely on Zhonghua’s human resource advantages to form a game subsidiary like the former Shitenxun.

In the previous life, when Tencent dominated the game industry, it had five famous studios under its name.

Among them, Northern Lights Studio, which has only produced "Infinite Rules", "Tianya Mingyue Dao OL" and "Xuanyuan Legend", had produced popular games such as QQ Hall when it was established in 2007;

The Rubik's Cube Studio Group, which prefers IP mobile games, has developed games such as "Naruto OL" and "Legend of Sword and Fairy Mobile". Of course, this studio is also very interesting. It is divided into several sub-studio such as Magic Flute,

The magician, the devil and the devil and the magic mirror;

Compared with the first two, the love and rivalry between Tengxun Photon Studio and Tianmei Studio is very interesting. Photon won the "Exciting Battlefield", but lost to Tianmei's "Glory of the King" in "Super God"

". However, the two studios still released many hit games during the battle, such as "Tiantian Cool Run" and "QQ Speed ​​Mobile Game".

Coupled with the mysterious Boston studio, the reason why Fujitsu’s revenue in the game industry exceeds that of the four major game companies in the game industry has to do with Fujitsu’s layout in the game industry back then.

The reference amount of 118 billion US dollars is there. In the previous life, Apple, Google and Tencent used their "irrelevant business" to carve up 66%!

How could they give up the money they could earn? You must know that the trip to Paypal in the United States was to find all kinds of big names to realize the plan in their mind. After all, it is not possible to do everything by one person.

It's possible, but it requires a group of people to work together. Ning Zimo is confident that he can occupy as many industry resources as possible.

Moreover, the same resources in the hands of others may turn people who "do no evil" into people who help others do evil.

But in the hands of a reborn person like me, the money earned from the same resources can create a different ecosystem to benefit more people.

Doesn’t American imperialism claim that they are here to lead the world?

What I want is to become one of the companies that can compete with them through various layouts in the future!

After all, the healthy development model of the ecosystem is the field that I am best at. Although in the game field, apart from establishing an ecosystem and specializing in commercial applications, I have no professional achievements that can be achieved in the game industry.

However, relying on Blizzard's reputation to establish Blizzard, attracting professionals in the game industry and cultivating industry-specific talents, and then incubating startup companies in the game industry to develop from small to large is a good sign.

Not to mention that after taking the initiative in the game ecology, you can gain greater sales in the game industry in the future to strengthen yourself to compete with the power of imperialism!

Thinking of this, Ning Zimo stood up again and said, "According to the plan, I need a backbone team of 20 people, and I will allocate them corresponding tup virtual shares. And I will give 15% of the shares to Blizzard America. These 15

% includes the copyright of "StarCraft 2", as well as the copyright of the Dota game and potential licensing fees for the Blizzard brand.

I guarantee that my colleagues who operate independently at Blizzard will still be a community of interests in Blizzard America. At the same time, Blizzard will not only not be listed on the market, but will also provide the Blizzard team with at least US$100 million in research and development funds every year to invest in corresponding projects."

"100 million!?" Michael's eyes widened.

Michael's eyes widened and he felt it was incredible. He knew that the young shareholder in front of him was rich, but how ambitious it was to continue to invest 100 million for Blizzard every year. You must know that it has been almost 4 years since the World of Warcraft project was established.

Only 40 million R&D expenses were invested, and StarCraft was a game made with only a few hundred thousand investments back then!

Ning Zimo laughed out loud when he saw Michael's round eyes, "I have already said that regardless of whether Ice Frog and the others will join in, I will start the research and development plan for AOS games.

Now that aos is going to start operating, a corresponding 2.5d or 3d engine must be developed. I don't want to choose between 3d engines such as Godot, Unreal 4, unity3d, panda3d or urho3d. We must

It has its own suitable 3D engine.”

In fact, whether it is World of Warcraft or Warcraft, Baosu has corresponding 3D or 2.5D engines, but Ning Zimo never only considers the immediate things when considering a problem.

In the future, MOBA games from AOS to higher, as well as the H5 era of mobile Internet and even the Internet of Things era, will all need 3D engines. Instead of using so-called free engines, it is better to take this opportunity to train your own engine team, and also make the future

Developers of corresponding projects have closer 3D engine technical support.

When doing things, you can't just look at the immediate benefits.

You often have to think far enough.

"Oh, yes...if you want to develop an engine, it will indeed cost a lot of money and time." Frank nodded aside.

Seeing him answer, Ning Zimo raised the corner of his mouth and smiled, "Guys, so I need everyone's support. At least a few of the people you recruit to help Blizzard are experts in engines."

Frank shrugged and glanced at Michael, but saw helpless expressions in each other's eyes.

But they still have to help with this task, because Ning specifically mentioned the flower planting market in the entire Asian market covered by Blizzard Flower Planting, which is also a gold mine to be mined that they are optimistic about!

Although 15% of Blizzard Flower's shares may seem small, Blizzard Flower's future potential is huge. Since they are unable to operate, they might as well leave this market to Blizzard Flower!

What's more, Blizzard's flower planting was carried out under the leadership of Ning. They had already seen his power of action.

But then he thought about everyone's reaction when he conveyed this news to Blizzard veterans some time ago, and Michael could only helplessly shake his head and smile.

"Actually, everyone has already found it for you."

???

"So fast?" Ning Zimo suddenly became curious.

Frank also smiled at the side. He pointed outside the office and said, "Probably because of your outstanding performance in "Carry Away, Next Cup", you have great appeal in our Blizzard. At present, I want to sign up.

Among the people who went to plant flowers were Mickey Nelson, Chris Mason, Bob Fitch, Robert Pardo and Roman Kenny."

After a pause, Frank spread his hands and said with a smile, "If Sam Wysdiddle hadn't been too attached to home, he would also have wanted to go out and make a living."

"Yeah, man..." Michael shrugged, "Your appeal is so great that you almost attracted 1/4 of our core team."

"Sorry, guys..." Ning Zimo happily squatted down on the table with his coffee cup, "I will make Blizzard's flower cultivation formal as soon as possible and bring more profits to Blizzard as soon as possible."

Mickey Nelson, Chris Mason, Bob Fitch, Robert Pardo and Roman Kenny are all big names who have made their names in World of Warcraft and StarCraft 2. With them joining, Blizzard’s future will be even more promising.

People are looking forward to it!

Michael was startled by Ning Zimo's actions, and he stood up.

Michael patted Ning Zimo on the shoulder and said in a deep voice, "Ning, you brought us a lot of things when you came to Blizzard last time. We all believe that you can bring us more, and everyone is willing to cooperate with you.

.So...you don’t have to put too much pressure on yourself, after all, this is everyone’s own choice.”

"No, no, no, I won't be under too much pressure, this is just my plan." Ning Zimo glanced at the two people who gathered around him, and said with a smile, "After all, when I formed Blizzard Planting Flowers this time,

Also contact condor studio.”

"Oh my god..." Frank was surprised again, "Did they also agree?"

"Yes!" Ning Zimo said with a smile, "Actually, I have been in contact with them for a long time, and I took the time to meet with them after I came here this time. The former three giants of Northern Blizzard recently helped me contact their big brothers who left.

Some employees, 30% of them are willing to grow flowers with them... and they want to join Blizzard Flower Planting Company."

wow

wow

The two people's wide eyes widened again, which made Ning Zimo couldn't help but want to laugh again.

But before he could raise his lips, there was a knock on the door.

Ning Zimo's heartbeat suddenly accelerated,

He thought about the person who might appear behind the door.

Sure enough, when Frank opened the door, the four Dota players stood outside the door.

They looked at Ning Zimo for a few seconds and suddenly said in unison, "Ning, we are willing to join your game team!"

Ning Zimo's eyebrows twitched involuntarily because he couldn't restrain the excitement in his heart.

This time, dnf, dota, lol and starcraft 2 are all promising.

Blizzard’s flower planting has never started, and it has a very high starting point.

And the ranch plan can finally begin!

Looking at their serious expressions, Ning Zimo smiled softly.

"Welcome to join the Blizzard flower planting team!"
Chapter completed!
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