The problem is that Shen Mengchen is an actress who has her own recognition without relying on her appearance but with her bangs. Her head change history is very unique and can be used as a textbook. If you change your hairstyle, you will not recognize someone immediately.

So how effective her performance in the play is? Chu Yuanxi had no score before watching the movie. Especially when she still had to play cute style, it was a bit difficult. If it were replaced by Angora's big baby, she could only change the script and the character design.

As for stage design, lighting, action design, special effects, etc., Zhang Dongdong is responsible for this. He is not worried about whether Zhang Dongdong's professional abilities can be settled.

The following is to wait for the film to pass the review again, and then set the file. After the information on Baren will be preheated, and then divert the flow to Youtu. According to the contract with Youtu, the fee is fixed + floating. The floating part depends on how much traffic the Baren can guide and how long the user watches the movie.

Baren Information is very busy. Recently, not only will it have to do the homework of preheating and diversion of film and television dramas, but it also starts the second batch of peak visual effects operations. Yang Jiangang's platform will be officially launched soon, and the official website has begun trial operation and testing.

So this time, Baren’s information must be taken seriously and we need to help the peak visual effect attract new products.

One of the details makes Lu Yu feel embarrassed because the Peak Visual Effects platform is dual-ended. Users who only watch animations can only use mobile phones, but those who do animations must use PCs. In what way does this structure promote to achieve better results? After the user clicks on the advertisement, where should they link to? Anyway, Lu Yu has not figured out the logic in it, which is beyond the range of skills he should master.

In fact, this is also the first time that Baren Information has officially attracted new people for others, and it has no experience. This reflects the weak foundation of Baren. The so-called weak foundation is not a derogatory term. All positions in an efficient company are not redundant, and they have purpose and characteristics. Therefore, it is normal for one's own company to have no business and no one knows how to solve the corresponding work. This is especially true for a new company, which is called lack of foundation.

Old companies can always maintain efficiency, but they have experienced more and processed more businesses. They are likely to receive a certain business, but now they have no corresponding business line. However, employees who have done or contacted them before, and have similar experience can find them in the company, and it is easy to transfer them. This is the company's foundation.

However, these are not issues that Chu Yuanxi needs to consider. This is too detailed. The presidential level can occasionally consider similar issues but not everything is small, otherwise the company will collapse. What he can help Yang Jiangang consider is whether to first pull ugc or ordinary users when attracting new products.

Obviously, there is no content on the platform now, only "Animal Company" and several other sporadic low-end animations to support the store. This is used as a textbook for training ugc, and it is not suitable for ordinary users to watch. Even if they have a patience, they cannot kill a day, and they cannot even be able to stay there.

So the platform's engine is ugc users, so new advertisements must also be directed at ugc users. The question is who is our ugc user? There is currently no one, because this is a brand new model, so potential must be cultivated.

In other words, no matter how you preheat the initial startup, it will be cold start. According to the flywheel effect, it will take a while to get hot. It is impossible to get data like ordinary Internet entrepreneurship, when the product is paid and burned, and then the flowers are cooked with bright fire.

"The path you chose is destined to be paved with flowers and applause. It requires sweat and patience. This is also the reason why you raise 100 million yuan at one time. The premise for your round B financing is to join ordinary users, that is, to attract new users, and then you can raise round B. If you have less round A financing, you are afraid that you will not be able to support the next round of financing. During the process, the Pakistani can give you a bite of A+, but you cannot treat a+ as a life-saving straw. A+ is an emergency but not a poor person. Where should the money be used, how to use it, how much it is used, it all has to be carefully calculated."

Yang Jiangang is very calm in this regard. As a practitioner with more than ten years of experience in the workplace, difficulties have never been a problem, because difficulties can be overcome with hope, but what I am afraid of is that there is no hope.

Therefore, he said calmly: "That is to say, the portrait of the target user we advertise is already very clear. When creating a live-action advertisement, you can write the script in the form of a scenario?"

"Yes, take some deep misunderstandings, indifference and contempt. The fat man in the whirlpool of indifference and contempt is on the verge of being abandoned and giving up. Use the peak visual effects to reach the peak of life. Don't always stare at the young lady."

Chu Yuanxi turned his head and said to Lu Yu, "Lu Yu, you can't always think about making the best use of others just because there are too many young ladies on Zhu Chi. It's time to find a new otaku who appears on the screen."

This is a small meeting of the nature of a symposium, so it is very free and casual. The participants also include Zhu Chi, Yang Yuanmei and Cao Shan.

Cao Shan, who has not seen for a long time, feels very unfamiliar with Baren headquarters, and others are also unfamiliar with her because this executive has been in the company list for too long, but almost no one has seen her. On the contrary, some store managers in Xiaokang know her very well because they are seed employees promoted from the flagship store of the artifact company.

Cao Shan has actually been to the headquarters many times, but the changes are quite big. For example, Lu Yu changed the original filming room and evolved into a studio. The colleagues in the video special effects team also set up a shed to circle the floor, as if they were afraid that the well-off society would continue to expand and occupy the area they liked. In fact, the new office opposite the company has already been put into use, which is not bad.

Various business models are also very different from before. Cao Shan called out the short video that Baren recently filmed for "The Unfaithful Lord" on his mobile phone and asked Lu Yu: "Your short video is OK. If I don't know, I would have thought it was cut out from which movie. The lights, props, and makeup actually have CG special effects. It's so awesome, much awesome than when we played Cos."

"You're so proud." Zhu Chi glanced at Lu Yu and said, "Now these things are really unpromoted. Don't be fancy, you're all dealing with them. You can only say it's okay."

Lu Yu was not happy because the main filming work was completed by Baren Information, but because Zhu Chi was speaking, he could not refute casually, so he could only laugh.

As a result, Chu Yuanxi actually agreed with Zhu Chi and said to him: "You, Lu Yu, you are no problem as the leader of Baren Information. You have this gene, but you have never done the specific videos before. There are indeed many places to make up for the lessons."

Lu Yuxin said, "Where did I not do it well?"

As if he heard Lu Yu’s voice, Chu Yuanxi continued: “For example, if you are looking for post-production special effects in this video, it won’t work. Look at what Baren started shooting last year, and basically no special effects are added, and the effect is mainly done with lighting and other effects.”

Lu Yuxin said that I know those are your main achievements, but if we have missiles, we don’t need to use a big knife? Is this a sign of plausibility?

Unexpectedly, Yang Yuanmei also made up for the final work, and the supplement was very professional: "The key is that you can't forget it. You don't stick to the tracking points when shooting. You can't help but think about it when you do the special effects later. The textures you make are different."

"Yes, yes, when you post it on the short video platform, the users are not so picky. I like you. It doesn't mean that we have already made high-quality and high-quality special effects." Chu Yuanxi made the final decision, "Although our videos are short, we still need to improve quality. In the past, we relied on creativity to produce high-quality products. Now we have the ability to spend money and make high-quality products. Don't be embarrassed if we should spend money."

Lu Yu immediately asked eagerly: "Then give me more budget?"

Chu Yuanxi said: "You are the same as Yang Jiangang. You have money, but where to use it, how to use it, how much to use it, and where to spend it, you have to plan where to spend it."

Lu Yu looked at Zhu Chi and thought to himself why did Sister Zhu Chi never have a budget? Otherwise, after going down, discuss with her sister, and some accounts will be left on her side in the future? It was such a pleasant decision!

Zhu Chi had been listening for a long time, and then looked up and asked, "Hey, do you think you want to make a movie after filming TV with "After the Troubled Times"?"

Chu Yuanxi was stunned: "Why do you want to make a movie?"

"Didn't you say before that my future development direction is to be a movie star? Have you forgotten?" Zhu Chi was in a little downturn.

Chu Yuanxi said that I want you to be a movie star behind, but if you think about it from the perspective of others, Zhu Chi's movie star is getting farther and farther away, but instead starts to operate an agency. To give a particularly inappropriate example, the courtesan did not become a movie star and became a madam. This must be a bad mood.

"Uh... Actually, that's the case." Chu Yuanxi saw that everyone was watching him, and said carefully: "The film and television project of "After the Troubled Times" must not be casually established. This IP must be installed in Baren Games. And it cannot be filmed casually, otherwise it will destroy the IP. Wouldn't it be very bad for the name of "Zhu Xian" at that time?"

Today, on Saturday, September 14, "Zhu Xian i" happened to be released yesterday, with a box office of more than 100 million yuan a day, but the reputation is really unsatisfactory, especially in casting.

The casting of this movie is almost perfect from an economic perspective. You can find a treasure when you detect a vacancy, so the input-output ratio is very considerable. Just watching movies will definitely make money. However, from the perspective of IP, the ceiling is greatly lowered, which is also the inevitable result of the confusing and scattered IP copyrights. No one cares about the ceiling.

Zhu Chi and Yang Yuanmei knew the sales plan of the subsidiary. They both understood it. Zhu Chi immediately regretted it. Why did she forget about this? She looked at it and found that everyone else was not aware of it. Chu Yuanxi continued: "But you have some resources now and you know a lot. If someone else has a suitable film and television project, you can bring resources to the group."

"That's so boring." Zhu Chixin said that with the little money I can bring, even the second female lead can't even be ranked. How could it be as good as investing in making movies in his own company?

"Don't we have the right IP now?" Chu Yuanxi was stunned. Not only did it not exist now, but it would not exist for a long time. It would have to be packaged into the Baren Game.

Yang Jiangang held it in for a long time, then interrupted: "Chu Yuanxi, if you can just make any movie, why do you have to have your own ip? Isn't it enough to buy a script and shoot it yourself according to the normal film company process?"

Chu Yuanxi said, how talented do you think Zhu Chi is and can manage a film company? Can she not break the current situation and I will be Amitabha Buddha?

Zhu Chi means to cooperate with film companies according to the investment model, pay for IP, and be a co-producer rather than producer. Among the people present, Yang Jiangang couldn't understand. But when he picked up the topic, Cao Shan immediately took it over and said, "What script should I buy? I can adapt it from a big IP in the Internet or comics and you can shoot it directly. I heard that buying IPs this year is very cheap, so why don't the company take the opportunity to stock up some?"

"The cheapest ones are assembly line products, and even if the real content is good, I didn't see the price of the cheap." Chu Yuanxi thought about the several large-scale IP-adapted TV series adapted this year, which is hard to describe. "And what we are talking about now is a movie. The screenwriter of the TV series is unbearable enough to make a fool of Jaguar. The movie is also a fool of Jaguar. The picture is too beautiful and I dare not watch it."

Yang Jiangang smiled slightly: "You are so absolute. Maybe the screenwriter will look better than the original work after revising it."

Cao Shan is not very familiar with Yang Jiangang, but she is familiar with her. There is no need to see this occasion. She immediately curled her lips: "Then how bad is your original work?"

"Hey, it doesn't matter if you are not bad, just be famous, fame is traffic."

"Have you ever seen movie adaptations that are better than classics? I've seen one of the TV series, "Yongzheng Dynasty."

"There are also movies. Have you heard of "The Six-Fingered Piano Demon"? This movie is so old. It's starring Brigitte Lin and Yuan Biao, and not many people have seen it." Yang Jiangang said proudly: "This book is written by Ni Kuang, which is really bad. You will understand it by saying one feature. The name of the Six-Fingered Piano Demon is Huang Dong. In this book named after him, it is neither the protagonist nor the villain boss, but a supporting role. Think about it, what is it writing about.

However, the movie is adapted very well, and there is almost no place to restore the original work. It is just that some names are used. There are a few similar characters, the stories are completely different, but they are quite exciting."

Chu Yuanxixin said that there is almost no pattern to restore the original story in this movie, but why does it sound so much like the newly released "Zhu Xian i"?

Lu Yu raised his hand weakly: "I have seen it, I have seen it, and I have seen it both in books and movies. The Six-fingered Piano Demon in the book is a man, Brigitte Lin plays the Six-fingered Piano Demon is a sister, and Yuan Biao plays her brother. The story is not complicated, but as a fast food, the rhythm is very good and the content is very fulfilling, and it does not delay the show at all. It can be said to be a rare masterpiece in martial arts popcorn movies. It is better than most Jin Yong's martial arts movies."

Cao Shan was curious, but immediately thought of another thing and asked Chu Yuanxi: "Zhang Mingzhen offered you a small game of 2 billion?"

"yes."

"It's so crazy! It's so irrational!" Cao Shan shook her head, shook her hair for covering her big face plate and ignored it. "How could Zhang Ming pay 2 billion yuan? Isn't he Kaizi?"

Chu Yuanxi did not reveal the sale plan of Baren Games, and Cao Shan didn't know, but he blew the wind of selling the game separately inside. First of all, this is a fact, and secondly, it is a huge incentive for Zhao Jie's team. He would not be overly shocked when telling him about the sale plan of Baren Games in the future. And the key is that not to mention intentions, even consensus opinions were not reached, so there was no obligation to keep confidentiality in business.

However, if the internal blowing can blow to Alibaba, it is a good thing. Some people offer 2 billion yuan, but the Baren Group refuses to consider it. If the offer is real, it means that the Baren is indeed very high in psychological prices for this part of the business.

This is equivalent to asking Zhang Ming to recite the memorization, but the memorization may also be converted to money-spending, and it will not have much impact.

When Cao Shan said this, Chu Yuanxi immediately raised his chin and said, "What do you think?"

"Well? Two hundred million? It's a little short, three hundred million, it can't be more. And when all four of your mini games are successful, IP is valuable."

Chu Yuanxi was happy, "Although the 2 billion does imply that I need to make them this premise, you are the money to buy IP authorization, sister."

Cao Shan rubbed his hair back, revealing his big face and said with a crackling sound: "The problem is that there is nothing else except IP authorization, right? How could it be 2 billion? He has burned his hands with too much money, or has believed in your evil spirit. What a subversive upgrade to the cultural and creative industry? What do you mean by empowering the mouth, can you cheat ghosts? "

"Hey, don't say it, it's not okay to cheat people, but Luo Pang relied on his mouth to empower the domestic self-media industry. Otherwise, who would believe that the value of self-media is calculated in 100 million units? The key is the fact. The fact is later proved that the self-media industry is indeed worth so much money. So although cheating people is almost, you can tell a good story to capital. Especially, this matter is the most convincing thing by Baren Group. We are very convincing in the cultural and creative field now."

After saying that, he decided to hit Cao Shan's arrogant arrogance, "You have too few physical business contacts on IP fields, so you only apply for a franchise. Your real soldier is not, and you don't understand the tactics."

Cao Shan looked at her phone at this time and found that Yang Yuanmei had just sent her a message on WeChat: Be kind and don’t be so aggressive - a conservative suggestion from the veteran driver.

This reminder from her best friend made her smile and said to Chu Yuanxi: "Then you can tell me, let me understand a little."

"It's very simple. Most IPs on the market are not worth much money. They need to be estimated in your way. I call them tradable IPs, such as "Brother Fang", and "Animal Company" licensed to Disney two days ago. Any price is appropriate."

Chu Yuanxi began to talk freely, "The other is a strategic IP. An IP can start a company, extend it into an industry, and launch an attack on the overlord of the track. How much does its content cost? Do you know why Zhang Ming gave me 2 billion? This is a strategic investment. The valuation of the strategic investment is different from yours. What you consider is how much money you can do and what strategic effect you achieve. It is not a stingy person who is too jujube."
Chapter completed!