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Chapter seven hundred and twentieth six when the defense is not basic (big chapter)

Xu Xin was not too surprised when she heard this. After all, Alibaba is famous for everything, and the Baren Group is already fat enough. Even if you eat skewers, it is still a big waist level and worth it.

But Chu Yuanxi didn't dare to think so. When he heard that Shenma was talking about mergers and acquisitions in a joke, hurry up and stop.

The key is that the other party is joking, who knows whether he is sincere? If you don’t be alert, it is really possible that something may happen because of “false” things.

Therefore, Yuan Mu's reaction is definitely worthy of a high-profile compliment, allowing everything to be destroyed before it happens, and invisibly reaching the state of being unmoved.

Opposite the tea table, although Xu Xin did not comment, she unfolded Chu Yuanxi's social roadmap. While looking, she asked: "Then Alibaba's offer, where are you? Didn't you talk?"

"No. Alibaba is not a game material. My big frog son was killed by Alibaba. I sold Baren to Alibaba. What should I do if my 200 million gamers have done? Wouldn't it become an abandoned baby? I have to be responsible for them."

"Yoyo yo ~" Xu Xin obviously didn't believe it, thinking that what kind of ability do you pretend to be from your mother's generation? This is obviously a plus of defense.

But think about Xiaokang's business, look at Huangche's miserable situation, and recall how Meituan passed the mark back then. The unclear relationship between two independent companies in the name of Baren and Xiaokang, and there will be ghosts without being prepared. Xiaokang blatantly transferred n employees from Baren. After Baren accepted the merger and acquisition, Alibaba must have some understanding even if it didn't understand Xiaokang. At that time, the interest will definitely increase greatly, and maybe they want to integrate.

And that's Alibaba. There is no need to use any evil ways to directly run through it and cannot stand the newborn state of well-off society. In the end, it can only be constantly compromised.

Xu Xin, who has hosted countless investments, mergers, tenders, and even hostile annexation, does not need to think carefully. The subsequent development path will be automatically deduced, just like Chu Yuanxi deduces social channels in the material.

This social path is quite complicated. Before we propose socializing, we need to lay a few steps first. Each step has related functions, which seems to have nothing to do with socializing. But when we shine the sword, we must raise a banner called "community socialization" and use all the previous functions. Finally, we will collect these functions into a new social app. Users need to use them even if they don't want to use them, because it is convenient, because there are more application scenarios for currency circulation.

"What do you say? You are a command-type social scene. You use convenience stores to make outlets and forcefully lead the rhythm? Anyway, if you have to do this in the end, this will replace the owner group, parent group, fitness group, running group, etc. in the house? The biggest use of developing AI is to build groups? Well, there is some reason. In addition, your core is actually the most inconspicuous big data group among the five IT groups?"

"It's not to replace those groups, it's to develop its own social networking and to 'effectively expand' users."

Chu Yuanxi knew that Xu Xin had basically been brought to his camp, so he could say it clearly and more delicately. "When you asked about the well-off ecology at the meeting, I emphasized a word called "manufacturing demand", which is the same in social interaction. The so-called manufacturing demand is not about making something out of nothing, but there are potential demands, but it was not achieved by technical means in the past, or ecological construction could not be achieved. Then I now see that there is no problem in technology, so I will build this part of the ecology, and this demand will naturally appear.

The social interaction I want to do is not limited to the community, but it is more representative of the name. I will give you an example and you will understand. For example, there are many companies in a building between companies, but very few people have friendships with each other. Maybe the company boss does not want friendship, but what about employees? Is there a need to communicate with each other? Obviously, there are some, especially social and livestock employees, whether they are seeking more employment opportunities and information or finding a partner.

This kind of demand can be described as "one step away", but this step is usually close to the world, and there is no application to target this pain point at present. A well-off society can link these people who are close to the world through an AI-based community building model. Socialization is originally intended to connect those who have link needs, whether they are acquaintances or strangers.

A well-off society is about social interaction between acquaintances and strangers. Why is it called "community social"? It is because the community is a social environment where people live very close but never interact with each other. If the sound insulation is good and their living habits are good, you may not know each other for ten years if you live next to you. It is not until you retire that you go out for a walk every day.

Each of these needs is very small, but there are also many, which can be compared to the "long-tail channel". As we all know, long-tail channels are becoming more and more important now, right? I will call them "long-tail demand".

In the information society, information is the first priority. Xiaokang can study big data at a fixed location through convenience stores. Each store can build a wave of effective data when crossing with cycling data. Then use the AI ​​recognition function to build a group, identify the relationships of each user, and help users expand and join the group.

This is a function that QQ WeChat wants to implement but has not implemented. Because there is no supporting real industry, there is no accurate source of information, so it has made related functions but can only be used to hook up. In order to realize this function, I have done so many supporting industries, both soft and hard, and it is definitely better in this subdivided scenario.

This is called a social network built with location as the core factor and consumption habits as the skeleton. Such data can just meet a large number of long-tail needs, which is its basic system.

I have explained this to them. The formal social classification I do should be called ‘label’ social. The key to label social is to label it. The key to labeling is big data. How to get such big data? Online shopping and takeaway are online on one hand, but they are not very effective. On the other hand, offline can only be built by investment. So the way I chose is convenience stores and bicycles, which include location information and consumption information. In this way, I will push it back and start from the results and know what needs to be built and what money needs to be burned.

As for promotion, Xiaokang will introduce social concepts at a certain point in the future through a certain function to solve the social pain points of tags at a certain point, and then launch a brand new social app.”

Yuan Jing's hand was trembling excitedly when he heard this, but Xu Xin became much more steadily and showed no sign of any expression. She was one level higher than Yuan Jing's stern face all day.

However, after Chu Yuanxi finished speaking, she focused on thinking for a long time before asking: "I still have a few questions."

The value of ordinary users on Douyin lies in the likes and shouting 666, which is the value of content consumers, not content creators. Toutiao obviously didn't understand this principle. It's really a chewy bitch, so I asserted that it was absolutely not possible as soon as it was launched. Of course, there is a second reason."

Chu Yuanxi's squirting like this made Xu Xin confused. He never expected that a very casual problem was dismantled by Chu Yuanxi on the spot to such a meticulous level! Seeing the skill of the delicate part, this is definitely a person who has extremely in-depth research and understanding of social interaction! The question is how could he say so much without drafting it?

"Yes, what is the second reason?" She couldn't wait to know.

Chu Yuanxi said: "The second reason is that the promotion is too dogmatic, I want to socialize with acquaintances, and I want to use WeChat too much. All of them are official recommendations, and I ignore the value of our big kols."

Yuan Lu was also stunned and asked stupidly: "What does it mean?"

"It means that in January, none of the three Ruizhi Social Networking companies were looking for our Douyin account when they were promoting. We were all waiting to charge advertising fees. At that time, many mcn institutions were hotly discussing in various groups how to offer prices with Douyin mothers. The basins used for bloodletting were ready. At least we had to get back the money we bought and invested on Dou+, right? As a result, no one was looking for it? You said that if you didn't ask us for bullet text messages and toilet social networking, you wouldn't look for it if you didn't look for it, and you wouldn't look for it if you flashed it. Isn't this a way to stop the people?"

"You still care about this little money!" Yuan Lu said as she covered her mouth, almost unable to help laughing, and Yuan Jing also showed a rare smile.

On the contrary, Xu Xin felt it was natural: "You don't know Zhang Ming very well, right? His thinking pattern is like this. I understand this question, you are considered to be awesome. Next question, don't you really plan to cooperate with Alibaba?

Let’s be honest, if Xiaokang gets the help of Alibaba, it will definitely soar. Moreover, Alibaba is a good person, especially for high-quality targets, whether it is capital, talent support, business support or market, Xiaokang will be very happy. For example, logistics is such a money-burning thing, there is no need to make repeated wheels. Alibaba is definitely happy. You both sides are very complementary. If you make up for these two parts of game social networking, Alibaba will be invincible.”

Yuan Mu had discussed this issue with Chu Yuanxi for many times, "and there are Alibaba users and various conveniences after integration into Alipay. However, Alibaba's investment must have a board seat, and even a veto power, which is impossible for Chu Yuanxi to accept."

"Don't you think you're too stubborn? Alibaba is a company with rich investment experience. Whether it is investment or mergers and acquisitions, there are mature processes and models. It is definitely impossible to have a sheep-like style, right? Don't always think that Xiao Huang was thrown to death by Alibaba, and there are many companies that have been invested in.

Xiao Chu is today. Although he has brought Xiao C back, I admit that it is too early to ask the board of directors in the A round, which is reasonable and well-founded. However, everyone can see that he is actually asking for a sheep-style investment, which is still very taboo."

After she said to Yuan Lu, she turned her head and asked Chu Yuanxi: "Do you know that Storm and Everbright invest in mps?"

Chu Yuanxi was stunned: "You mean... the shame of the investment world in the Celestial Dynasty?"

"Yes, our faces have been ruined, and this is the end of sheep-style investment."

Yuan Jing and Yuan Mu smiled bitterly because, as people in the investment circle, they are of course very clear about the bad impact of this matter.

In fact, Chu Yuanxi also knew that he was shocked at that time.

Xu Xin is talking about an overseas investment in 2016. Storm and Everbright jointly established a fund to acquire MPS, a world-leading international sports event company, with a valuation of up to more than one billion US dollars, acquire more than 50% of the shares of the company, and directly control the shares, and invest 5 billion at ¥.

But the ridiculous thing about this investment is that mps is a copyright company, and the value system is based on copyright, and the copyright of sports events has a deadline. Especially for top events like Serie A and Premier League, the agreement period is not long.

So what does this copyright renewal require? It is certain that you need to spend money, but you also need connections, because people have a huge space for operation.

But Everbright Storm Investment Fund made an outrageous mistake, and did not add any non-compete agreements to the merger and acquisition. You should know that even if there are complete legal documents, it is a cross-border merger and acquisition, you must be extremely careful, let alone there is no constraint at all. Isn’t that just tolerate the other party’s core team greed? The funny thing is that the other party’s founder also owns other sports broadcast companies and is completely in the same industry.

So soon, the original copyright expired shortly after mps was acquired, and indeed the new copyright was not obtained.

Chu Yuanxi saw this news last year, September 2018. Two years later, the British court announced the bankruptcy of MPS and then made it into the news. After seeing this article, he instinctively said: "What are the acquisitions? Only when the core team is sick will continue to work hard to get copyright to MPS! What did you buy 5 billion?"

But when I think about it again, it may not seem that it is ridiculously stupid? Emmmm... But I can't explain it in detail.

There is no need to worry about whether it is an investment or a merger. Even if you only invested 49%, you will still run away because the money is so useless. People are stupid and come quickly. Xu Xin’s mischief is here, and you are afraid of anything. In the future, if the Tianchao silver syndicate goes out to invest, others will be considered to be a failure if they cannot make mps.

At this moment, Chu Yuanxi couldn't figure out what Xu Xin meant. Did she really think that Baren hugging Alibaba's thick legs was more beneficial to the company? Or did she ask this on purpose?

After thinking about it, he decided to say this: "Sister Xu, you mentioned Zhang Ming just now. Actually, I am a little familiar with Zhang Ming. The Toutiao Group also received similar investment intentions in its early days of its establishment. Do you know?"

"Well, I know, he refused."

"Yes, it would be great if Zhang Ming didn't refuse at the beginning, but he struggled for a whole week and then chose the road that he later. Do you know what he said?"

Xu Xin suddenly became very interested: "I really don't know this! Later, Zhuge Liang praised him for his wise and powerful skills. What did he say by himself?"

"He said he finally decided that he could not be satisfied with the present and kept moving forward. He said that this investment agreement was very good and stimulated him like a stimulant, but he knew that his internal strength had not been developed yet. Taking this stimulant had side effects and would suppress his internal strength. If he agreed, he would immediately get satisfaction, but give up and wait for himself to grow up in self-discipline."

While repeating Zhang Ming's extremely zhuangability words, Chu Yuanxi thought: This should be the basic quality of successful people. Delaying the arrival of satisfaction for longer-term value is to change to the game terminology, "fore-shaking time" cannot be interrupted when holding on to the ultimate move. Of course, there must be a certain price and a certain risk.

Xu Xin had to nod and said yes, no longer mentioning the issue of being acquired, and instead asked: "Then, the last question, in the future, what do you plan to push when Xiaokang is doing socializing?"

"Of course, I have worked with Xiaokang's own traffic, and then Douyin, Kuaishou and Weibo, with the help of Baren's position in the industry, smashed self-media advertisements. I directly contacted other large-scale kols and smashed advertisements, which no one can stop it." Chu Yuanxi now has infinite confidence in promotion, because there was no such promotional tool as short video communication in the original world, Xiaokang has promoted it, let alone now?

"You will be strangled to death by the big penguin in a few days, right? The spread of Xiaokang app will be affected by the spread. Have you considered this? In other words, you have to rely solely on Xiaokang's own traffic and Douyin Kuaishou Weibo."

"I thought about it, but there is nothing to worry about. Anyway, the big penguin wakes up and wakes up and wants to ban Xiaokang when doing socializing. This ban on competitors is very just. But there are two points that make me not afraid." Chu Yuanxi stretched out two fingers: "First, the attributes of tag social interaction are very strong, and they are not on the same level as the 'people nearby' in Penguin's social interaction. Second, I only explained social interaction to you today, and did not explain the online content prepared for building social organizations."

"What is the mystery of this online content?" Xu Xin was quite dissatisfied because this was the second time Chu Yuanxi was stuck today.

"Game attributes." Chu Yuanxi tried his best to conceal the specific online content, but he had to come up with something, so he decided to continue bragging: "Don't worry, I am definitely professional in making games, and my best at fast food games. I can't help you let me use the spirit of craftsmanship to make 3A masterpieces, but I'm very good at domestic cheating games. The social foundation built with online content is enough to support Xiaokang's own traffic to drive socialization."

When Chu Yuanxi finished speaking, Xu Xin entered the long-term thinking again, and the tea room was quiet. Chu Yuanxi saw Yuan Mu gesture to him with a thumbs up and made a gesture of pressing down with both hands. Yuan Jing couldn't help it and opened his phone and asked Yuan Mu on WeChat: What does Chu Yuanxi mean?

Yuan Lu quickly replied: I guess yes, Ji Cao Wu Liu?

At this time, Xu Xin had already figured out the causes and consequences. Chu Yuanxi was capable, at least this defense could score 100 points. Moreover, she thought quickly, not only thinking about the necessity of investing in a well-off society, but also thinking about another thing, which was the problem of taking sides after a well-off society.

Due to the national conditions of the Great Heavenly Dynasty, whether it is start-ups or investors, there are many phenomena of taking sides. No matter how early it is, it has already shown its strengths after it has developed to a certain scale and is still not taking sides at all. Due to the existence of the two major iron curtains, even Didi and Meituan, both of tmd, have to accept investment from At at at a certain stage. Only the Toutiao system has always accepted investment from pure capital institutions. The only industrial investment comes from Zhalang Weibo in the C round.

With the intention shown by Chu Yuanxi, he obviously would not accept investment from any industrial giants and would not take sides. It is okay to say in the A round, but in the B round, the C round, with the scale of the well-off society at that time, it would be impossible not to arouse the vigilance of the giants, especially the harsh example of the traffic empire that hit Penguin after the rise of the Toutiao system was in the forefront.

What if Penguin took action when Toutiao had just reached the B round, and used the best way to replace birds, whether it was to make a news aggregation product by itself or invest in a powerful entrepreneur who was interested in it?

What if Penguin took out the gauge that was later used to do Weishi when Douyin first showed its strong characteristics and conducted a pixel-level replica in advance? You should know that at that time, Penguin had already invested heavily in Kuaishou, and there was no shortage of talents in the short video field. The test of pixel-level replica has never been technology, but rather a straightforward and does not care about the gains and losses of the image, so it requires gauge.

The Big Penguin is precisely the company with the largest capabilities in the Celestial Empire. Therefore, it must be because of misjudgment, not other reasons.

If you commit such a misjudgment twice, it is unlikely that you will commit a third time. No one in the penguin is qualified to commit a third time except for Pony.

Moreover, Xiaokang's situation is different. The headlines only slashed at the traffic empire of penguins with one sword, but did not touch the most sacred and inviolable area of ​​penguins - social networking. But Xiaokang wanted to invade the private territory of penguins and Ali at the same time.

Alibaba's core area is new retail, not big entertainment. In order to promote new retail, Alibaba has invested a lot of money and hippos, and has continued to increase its investment, even upgrading Homer to an independent business group. So much so that the general saying of Hippo, Mr. Hou, always said that Hippo has no competitors, and Hippo will succeed if the new retail is successful.

As soon as Alibaba's typical executives spoke, they had an "international vision" and "national mission". Mr. Hou was very down-to-earth and was an extremely pragmatic person. He led the most and most heavy offline business group within Alibaba. He wanted to lead the steady and lasting development of hippos. In the not-to-date future, it was impossible to see a well-off society.

You should know that hippos are managed in a flat manner and formulate new retail game rules from a ten-year perspective. Its ability to penetrate the market and manage the commodity supply chain, and its ability to fully cover all scenarios from online to offline. Will it not find that a well-off society is beneficial to other convenience stores? It is impossible!

So the matter of Xiaokang not standing in the line is like the unbeliever in the Dragon and Dungeon. A mortal can believe in any god, good gods and evil gods, but he cannot disbelief. Those who do not believe in God are all enemies of God, and their souls will hang up after death.

The same is true for Xiaokang. If you don’t take a sideline for financing, it will take a few months, and you may not even be able to wait until August and September of the A-round financing plan. Alibaba and Penguin’s vigilance may be raised!
Chapter completed!
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