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Chapter 568 The life cycle of "Out of the Mountains in Troubled Times"

Li Jingfei was stunned because he, a loyal user of "Onmyoji", had been abandoned for a long time, and he was almost losing his memory for a long time.

I heard Chu Yuanxi say: "What is the selling point of "Yinyangliao"? Is it a chasing episode, right? The plot is the highlight, just like us. Are we confused by comparing chicken and pesticides with chicken? Can that be the same? How many players who eat chicken and pesticides can play a game of flash? How many minutes can they play a game of one game? That is pure fragmented gameplay, can it compare the continuity with plot? Whether it is "Yinyangliao" or "Come in Troubled Times", it is normal for high peak ratios. Your focus should be on the user's single-day usage time."

Li Jingfei can accept this logic, but he is even more fascinated. "The monthly income of "Onmyoji" is 1 billion, and your dau is not as good as that of a day, but in the future, it should be able to reach tens of millions, and the peak will be exceeded. Wouldn't you have a monthly turnover of 1.5 billion, 2 billion?"

"Wake up. The account is not so calculated!" Chu Yuanxi also thought that the monthly flow rate was 2 billion, 2 billion was unrelieving his hatred, 3 billion was better, it would be better to exceed pesticides. The problem is impossible. "Our arpu value is very low, and your favorite "Onmyolia" is a very scam. Do you know? The arpu value has broken through the sky!

Penguin is 'How can you become stronger if you don't recharge?' Zhayi is 'Do you want to become stronger if you recharge?' We are different from the core charging points of "Onmyoji"! Zhayi is tempted by seducing players to draw SR to cut players to death, and we players can play well as just draw one or two plot cards. Basically, ten consecutive draws will solve the problem at a time, regardless of whether it is SR. Do you understand this difference?"

"I do not understand."

"What I'm actually doing is a stand-alone RPG with many networking and interactive functions. Players mainly fight with themselves. SSL is nothing more than the strength of the numbers and skills. The plot card triggers or does not trigger the plot of the relevant characters, and it has nothing to do with the strength of the card. Players can draw a card without training, and play its plot."

Li Jingfei decided to go to "Out of the Mountain in Troubled Times" to play carefully. "I understand, but why not make all the plot cards into SR? Isn't this more pursuit?"

"Because I don't want to use a game to cut off the IP "Come to the Mountains" to death! Now it has developed towards the national IP. It can earn a lot of money for several years. Why do I kill a chicken to get eggs? Is it good to improve the reputation of the IP now?"

"But you have no special pursuits for players now. I might just want to draw a big Tengu when I play "Onmyolia". Even if I draw Tamamo, I will continue to draw. But it is useless for me to draw a certain plot card in your game. The plot is random, and with a card, the plot may not be the plot I want. Even after too many plot cards in my hand, the characters I want may not enter the plot, everything is random."

"This is exactly what I hope. Nothing can be done perfectly. We have to make choices. The current mechanism can effectively reduce the players' impulse payment. What you call pursuit is the pursuit of forced krypton cards, referred to as Shenhao Pursuit. I admit that this product is not friendly to Shenhao, which is different from the experience of playing other games, and is more popular. Your pursuit happens to be the part I was abandoned."

Seeing that Li Jingfei was still talking, Chu Yuanxi had to block his mouth with domineering attitude: "The project team has considered all the things you have considered. Can you not give suggestions to the product? This is equivalent to keyboard hero teaching the country leaders how to govern the country, so that you will die in three minutes."

Li Jingfei was criticized for being so angry. When an investor was criticized like this for the first time in so many years, he was criticized by an entrepreneur like this. His 86,000 pores were instantly opened...

For players' recharge, there is a concept called ltv, the user's lifelong value, which means how much money you want a paid user to squeeze out in your entire life. Through simple calculations, we can know that this is equivalent to integrating the user's payment curve in the time coordinates.

Chu Yuanxi's idea is that the game has been operating for a long time and the recharge intensity is low. This is complementary. The recharge intensity is low and the content can keep up, so the churn rate is low, allowing users to contribute value effectively in the long run, and the total LDV is higher. It can also provide long-term heat, which is even more useful for some games than the flow rate for a while.

The mechanism of "Come Out of the Troubled Times" also supports this idea, because ordinary games will soon face the dilemma of playing without playing. After players quickly pass the level, they can only browse dungeons and various activity gameplay every day, waiting for the game version to be updated boredly, launch new gameplay, and then play for two more days without playing again, and enter the next loop.

The problem is that the so-called new gameplay, especially the new gameplay brought by the version update, are usually "numerical gameplay", commonly known as the method of cheating money. For example, in the new version, weapons can be punched, engraved, and players can hang wings. The use of these functions is to increase the value. If players in the old version do not charge money in the new version, it will be difficult for them to get specific props in the new version, so they are instantly instantly, and then they face the choice, should they continue to krypton gold or withdraw from the pit to ensure safety.

Relatively speaking, launching new heroes is a relatively gentle way to cheat money. This is nothing more than allowing players to cultivate new heroes and buy new skins, but you can still play without spending this money.

Of course, it is not ruled out that "Dota Legend" is such a shameless game. When launching a pa, everyone has to buy it. If you don't buy it, you can't continue playing it.

There is no lack of play in "Come to the Mountains in Troubled Times". Those who have passed the level can return to play the plot. As long as they are willing to spend money to buy action power, they will always play.

Therefore, the main body of krypton gold in "Come in Troubled Times" is to draw cards + buy action power, and buying action power is a necessity, and you have to buy it every day, otherwise you will have nothing to play.

There is a simple truth in the game world. As long as players are not forced to buy numerical games, they can recharge happily. Of course, for some gods, it is only happy to buy numerical values, so they should play "Zhengtu". Players who charge 100,000 in "Zhengtu" are the most undesirable, because after recharging, they will still be abused by a large number of gods, and the little r non-r below will have no pleasure in being abused. Such games require krypton gold to be happy.

The arpu value of "Comesting in Troubled Times" can be about one-fifth of "On Yang Lao", which is a beautiful expectation of Chu Yuanxi.

So Chu Yuanxi didn't have time to pay attention to the sourness in each group, and they would have to be sour for a long time later. He was more concerned about whether the functions designed in the game realized the original reservation.

For example, the propagation function of h5. But this cannot be rushed.

You should know that "Onmyoji" was only launched for a large scale in the circle of friends after half a month of its launch. The plot sharing function is not a necessity at present. Players who have just launched do not have the urgent need to recharge the plot, so the product will have to wait a few days before it truly explodes.
Chapter completed!
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