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Chapter 153 Map Advertisement

However, this matter should really be reported by CFO, because CFO is in charge of money. It is reported that illegal financial transactions are of course the most efficient way to check the docking and verification of financial management.

"But I don't understand blockchain at all, what do I say?"

"Isn't this simple?" Chu Yuanxi smiled and confidently, "We are already applying for special fund support. Do you know this? Block Cloud is applying for awards as our technical solution, and there are so many that can endorse us. You only need to remember two points."

Speaking of this, he became very cautious: "First, we did not use any blockchain-related methods to attract new products, so there is no so-called 'pretending blockchain name'. The process of attracting new products is given coupons, there is no financial transaction at all, and it is even less likely that there will be illegal financial transactions. Second, our user structure is not up and down, and it is not a pyramid scheme model at all. Do you understand?"

"I understand."

Yuan Lu suddenly realized while speaking, and suddenly thought of the scene when Chu Yuanxi tried to disagree with the public last year.

At that time, he refused to give cash or equivalent tokens in the process of attracting new shares of health coins, but had to insult the user's intelligence with coupons. In his words, it was - if users want to earn health coins, they exchange computing power, and there was no other way! What we wanted was fair transactions, not transactions with giant babies. The result of everything being accommodated by users is that users regard well-off as a wool factory.

At that time, the Little Blue Cup had not exploded, so it was the third factory. In short, what Chu Yuanxi wanted was an equal relationship between Xiaokang and users, rather than being stupid and making money.

What I said at that time was so impressive, but I didn’t expect it! Yuan Lu said that after a long time of trouble, this was still a defensive strategy...

But in this way, users will not actively share... right?

However, not. When the development of the map advertising function is coming to an end, Health Coin not only attracts hatred and causes reports, but also causes a trend at the user level.

You should know what the most important thing about doing mobile Internet in the early years? It is not about cutting a knife to get the wool, but about detonating it. It is about viral fission based on high-quality content. From the nerve cat to the painting I guess to the cute face, all those who received user bonuses in ancient times were like this.

Real good things will be shared by users without wool, and the sharing effect will be better. Wool product users will only throw garbage into some WeChat groups that are irrelevant to them. There are irrelevant people in it, and even if they are despised or even kicked. For real good things, users will present them to those they care about, and use this good thing to improve the sharer's own style, so they will not care whether wool or not.

But since the rise of Pinduoduo, this pure original intention has become less and less marketable. Instead, it has a rampant sword because it is more efficient and has a replicable mature methodology. Translated into human words, it means that capital does not need to use its brains and push it over.

As for the nerve cats and cute faces, they are indeed very classic, but designing them requires a sudden appearance! Capital does not need a sudden appearance, and it will be heartbreaking if it does not appear. Capital is good at reviewing after the sudden appearance of inspiration, Zhuge Liang summarizes the methodology after doing things, and finally copying it a hundred times through the power of capital. As for the spirit of the Internet? What is that?

However, these sudden inspirations sometimes contain wisdom and sometimes luck, such as when they happen to appear at the right time.

The well-off city treasure and health coins are just combined into a pair of products that suddenly appear, appearing at the time when 5g has just released its dawn. Although cloud applications and cloud games have not been truly popular yet, users' mobile computing power as idle resources has long been seen, and the map contains a large number of gameplay that can be affordable to players. It is necessary to use health coins to purchase construction resources to form a complete closed loop, which is worthy of users' efforts.

The key is that even users who are not in the operating area know that this company has 600 convenience stores to support the bottom line, and it is a company with a wealth of assets, which is reliable! I have to say that this is a wrong view, but it is quite good to be wrong...

Therefore, in less than a week, the news received from Xiaokang data monitoring was that the city treasure and health coins had reached 0.4 per capita sharing during this period, which did not include data shared by the AI ​​group leader. The users who used health coins to build on the treasure map reached 40,000 people who surprised Xiaokang.

You should know that there are actually many users who have obtained health coins on the chain, but there are so many people who invest health coins in the treasure map instead of waiting for the next withdrawal activity, or directly shopping to get cash out, that's why, because these are all seed users! These people are likely to continue to provide idle computing power, and the time to guide the well-off block cloud on track will be much earlier than expected.

Only Chu Yuanxi sat firmly on Diaoyutai, without any excitement. He went to the app team to supervise the work every day, and it seemed that there was a trend of long-term development. Xu Ensheng saw that this was not possible. There were still a lot of functions to be developed later, and some functions like trading markets had been completed and they had to be supervised and launched. Mr. Chu was so busy watching jobs every day that he would be unemployed!

But Chu Yuanxi doesn't care about that. Sometimes he points to the screen to teach R&D personnel in person. Sometimes he installs real machine versions to find faults and corrects them on-site. Sometimes he has poor data to ask why the operation has not calculated the key nodes. Sometimes he changes the form himself to be a product doctor. The president insists on squatting on this pit and no one can stop him.

This also made Xu Ensheng's desire to complain more and more intense, because the real work is actually done by R&D, and even if Chu Yuanxi jumps up and down, he will not be able to solve any direct problems.

For example, if the pictures in map advertisements become real objects, they can only be solved by programmers, and it is a lot of workload, and it cannot be stimulated by light.

Xiaokang's A-A advertising must allow users to see products on the A-A map. This product is best in three-dimensional, not a picture, but the merchants themselves will only upload pictures or photos. For example, Yongshun fried chicken, which is so tasty bun. When users see them in the treasure map, it would be too unpleasant if simple pictures floated on the screen of the mobile phone, and they have no desire to click at all.

It is just the sensibility of "sensory" rather than the requirement of dataization, but it is a problem for programmers. According to Chu Yuanxi's meaning, the ultimate goal of development is to perform complex three-dimensional extraction of simple pictures, forming a set of transformation mechanisms from two-dimensional pictures to three-dimensional objects, and ultimately let users see a realistic picture in the ar. As they move, they can have a clear three-dimensional feeling, as if there is really a fried chicken on the other side of the phone.

It should be said that this requirement is a bit too much, because ar is not as good as in this way. This is called mr, mixed reality, that is, mixing into some virtual objects in augmented reality scenes to achieve better performance, making people unable to distinguish between reality and illusion.

However, this question is definitely beyond the scope for any R. This implementation solution must be filled through AI deep learning. If a programmer has this ability, he can start a business independently. With the ability to start a business independently, this programmer can even make the process of a chicken running while growing up and finally becoming a fried chicken.

"So it's the ultimate goal... I didn't explain that I'll develop it tomorrow..."

Chu Yuanxi said embarrassedly that the reason why he was embarrassed was that all the R&D members who heard him describe the final form of the product were Sparta, and they all heard it as if they were stupid, or they had no expression on their faces, or they had only vented their breath but did not intake them.

Xu Ensheng next to him said that you are pointing fingers for so long, don’t you have to use the project team’s own plan in the end? Their plan is much simpler and feasible. The programmer beautifies the photos and adjusts the lighting, so that the users see pictures with a sci-fi feel in the A scene, similar to the blue-ray armor that operates virtually against the air, but in fact, the main workload is on the Ui.

In the Iron Man movie, Tony Stark only needs to gesture to the virtual blue-ray armor in the air, and the robot in his lab will simultaneously repair the real armor. And Xiaokang users can see the advertising information and exclusive coupons of fried chicken and buns with a sci-fi feel...

However, how could Chu Yuanxi compromise? Of course, this kind of thing is to seek solutions to artificial intelligence. Zhenniu Technology's business is in short supply. Speaking of which, vision is also Xue Ming's strength. When Chu Yuanxi intercepted the bell, he went to Pengfei to talk about vision.

So Xu Ensheng thought about Xiaokang’s work and the president’s requirements so simple...

As a result, Chu Yuanxi's unrealistic requirements dragged down efficiency. Map advertising, a very simple plug-in function, was not completed until May 20 after all interfaces were reserved and made preparations. The next step is to test, encapsulate it after testing, and finally push it to the merchant.

In fact, Chu Yuanxi didn't need to urge him so urgently, because mobile payment should be tested in Mileage 6 as planned, that is, some gameplay in the version of City Treasure to verify the payment closed loop in a small range. It was not until Mileage 7 was officially launched, and several powerful functions were launched to improve the overall payment environment.

That was the time for map advertising to show off.

However, the value of Chu Yuanxi's existence is to adjust the plan at any time. It is impossible to set a schedule many years ago and then implement it without thinking, regardless of the changes in external forms, especially at the moment when external forms change day by day.

The most important thing is the user's reaction. With so many seed users, Xiaokang will certainly not do data analysis and mining, and there are many in the operating area.

Promoting mobile payments is of course the highest efficiency ratio in the operation area. Chu Yuanxi has never even thought about pushing hard in places without well-off stores and bicycles. The idea in his mind is always where the store of well-off stores and mobile payments are rolling, which is more conservative.

But no matter how conservative he was, when he saw that there were 20,000 seed users in the operation area, he had to change his plan because someone had already connected to Xiaokang's mobile payment, and he was a real merchant.

This is the third step taken by mobile payment.

For mobile payment, the solution between the user and the merchant side is completely different. Even if the user side binds a bank card, most people will use mobile wallets long ago under the education of Alipay. Merchants can be roughly divided into two types, with apps and without apps.

Merchants without an app can only scan the code to receive payment, which is nothing more than the question of "You scan me or I scan you". What Xiaokang has to do is to encourage them to open the Xiaokang payment code, and scan the gun to scan the Xiaokang payment code presented by the user.

Merchants with apps, take Meiduo as an example. They can scan the code directly when checking out or settle through the app. The latter does not scan the code, but choose the payment method through the app when making payment.

Currently, there are many options available for Meiduo, not only WeChat and Alipay, but also Meiduo Card, as well as a series of payment methods including CCB Dragon Card, Yunflash Payment, Dagoudong, China Merchants Bank, ICBC, etc. Each has a corresponding online payment discount strategy. If Xiaokang wants to connect with Meiduo, it is necessary to include Meiduo's collection system in the Xiaokang code at the same time, and add Xiaokang Payment in the online payment options, which is the result.

In fact, Xiaokang is also the guide target for other mobile payment players, allowing Xiaokang app to join their payments. Therefore, it can be completely traded.

The current situation is that someone has applied for the enterprise code during the withdrawal activity, that is, between the 1st and 10th.

Because QR code payment has entered people's daily life, many people think that the collection code is the standard for all mobile payments. In fact, it is not. Dagoudong and Huangtuan only have corporate codes. What Xiaokang needs to do is to make payments across the region, benchmark against WeChat, so there must be personal payment codes, but the corporate code must be applied separately, which is the process of public-to-public.

Getting a business code requires procedures such as reviewing corporate qualifications, so Chu Yuanxi really didn't expect that someone started applying, and there were still a lot of them. I checked that most of them were within the scope of the well-off operation, so I accelerated the promotion of functions such as map advertising.

And he was quite curious, why did the other party quickly apply for the company code? Could it be that someone had already seen through his strategic layout? So he also called himself: "Hello, may I ask you xxx? I am a corporate waiter at Xiaokang Life, and I need to verify some situations with you."

The other party: "Yeah yeah."

Chu Yuanxi: "We really want to know why you want to apply for a company code. Can't you also receive payments with a collection code?"

Xu Ensheng rolled his eyes next to him and called the user, which was indeed the job of economics. Mr. Chu's treasure knife was still the same as before!

The other party: "Why? Not why? Isn't your people recommending downloading the Xiaokang Enterprise App version? What else can that thing do besides applying for the enterprise code? Do you want to apply?"

"Let's apply."

"Don't I just apply for it if I ask? I have to ask?"

Chu Yuanxi was extremely embarrassed because he was not from a well-off school, so he must be some smart seed users without asking. But he still politely reminded the other party to open the backend of the Xiaokang Enterprise Edition app to see the news. Such a large app is definitely not used to apply for enterprise codes, and there are surprises now.

Chu Yuanxi said in a coquettish voice that "there is a surprise" shocked Xu Ensheng's goosebumps, but it was a real surprise. Xiaokang needs to set a benchmark. Merchants who have opened a corporate code can get traffic as long as they do the backend well. Although Xiaokang does not have particularly significant traffic yet.

Setting a benchmark is the target of the key crusade in "Jixia Academy". Mencius scolded me for being scolded by "a thousand gold coins" and "Shang Yang's building a tree". However, as a way to govern the country, it is very useful. Chu Yuanxi reads the Taiwanese version of "Jixia Academy". Of course, it is impossible to remember the fragments of Taoist sages ridiculing Mencius. Taoism is all pragmatists.

In order to make mobile payments, Xiaokang has two points to do, to obtain as many users as possible, so that Xiaokang Pay has an audience, and to make companies happy to use Xiaokang Payment.

The map advertising function is a good tool to set a benchmark. Merchants who only need to access Xiaokang Payment make their products into single or package-style, clearly marked prices similar to those on the Huangtuan platform, and neatly set the picture codes in the backend of Xiaokang Enterprise. The rest is that Xiaokang users buy products through advertisements and then go to the store to consume.

For users, it feels like buying coupons on Dianping, but it is just pushed by the app. You have to find the coupons on the reviews yourself.

Merchants can also combine map advertising with AI group leader, develop their own functions in the AI ​​group leader's framework, and achieve a one-stop coupon attack on users, which is allowed by Xiaokang.

Xiaokang’s online content is not a takeaway platform or a review platform, and it will not give users the opportunity to find goods. Like Huangtuan Dianping, it is a nostalgic player, and it cannot be better than Huangtuan.

However, using your own traffic to advertise is definitely a good choice. Moreover, advertising strategies can be adjusted at any time. The strategy of traffic tilt can be adjusted, or it can be changed from supporting the promotion of mobile payment to a powerful tool for making income. There is only one machine algorithm with a thousand faces in the middle. Similar routines have been played by major companies in the past two years, and there is no particularly high starting threshold.

In fact, it is not a big deal for the seed users to be active. During this period, the treasures and health coins of Xiaokang have caused a wave of noise in society. Although many people who don’t know the truth start to mock the group when they see blockchain + money, their voices are still very loud under the influence of those who are interested, and even topped the fifth place in the hot list of Xiaokang. However, those who reported seemed to have helped Xiaokang, and the verification of the relevant departments was soon over. No one had a tea, so that was no problem.

This kind of thing is a simple announcement, and it is very clear. Of course, Chu Yuanxi cannot simply send a life, and he always takes the opportunity to publicize it in the whole society.

The method Xiaokang adopted was relatively gentle. He did not greet the reporter according to Zu'anxing's tradition, but explained patiently that as long as you get the health coin, it was equivalent to getting the money, and this money already belonged to you. As for withdrawing cash or buying things to offset cash, it is just a way to cash.

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Chapter completed!
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