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Chapter 853 Only believe in Disney fairy tales

The people who participated in the party said goodbye one after another. After Ronan saw them off, he chatted with Steve Jobs for a while.

"Your physical condition is much better than last time," said Ronan.

Steve Jobs smiled: "I have experienced a completely new state in India, and living for another ten years is not a problem."

Hearing this remark, Ronan didn't know how to answer for a moment.

The Steve Jobs he knew seemed to be split into two people.

One is an absolute business elite, with a clear mind and can always see reality through the fog.

Another drowning person who seemed to catch the last straw placed hope and future on something illusory.

Ronan couldn't comment, he could only say that the condition was affecting and changing Steve Jobs.

"Are you sure you can get the copyright of Pixar's animation feature film?" This is what Steve Jobs cares most: "Ronan, I admit that your plan with Bob is very good, but the mall is changing rapidly."

Ronan smiled: "Steve, if we operate in normal channels and ways, how big is it possible to get the copyright back?"

Steve Jobs was silent because he made a lot of efforts through legitimate channels, and the effect was almost zero.

Ronan continued: "Those copyrights are not just about the cartoons themselves. Disney has operated the entire industry chain around them, such as the toy story themed hotels that have been built. It is too difficult to get Disney to give up."

Steve Jobs sighed: "I understand that I can't do these things in Hollywood, but you are different from relativity entertainment."

After all, his expertise and home court have never been in the film industry, otherwise he would not have been led by Walt Disney.

Ronan said: "Any circle has an exclusive side, and Hollywood is no exception."

Steve Jobs nodded and said, "I'm going back to San Francisco today and stay in touch."

Ronan said: "If something happens, Bob will communicate with you in time."

Apple still has a lot of things waiting for him to deal with. Steve Jobs cannot stay in New York for a long time, but his appearance today has shown his attitude and position to those people.

Robert Eiger told Ronan: "Steve Jobs' ambition is not in the film industry, but because of the incident in the 1980s, he would not fully trust Apple. This transaction with us is also a guarantee for his family."

Ronan understands: "The assets are not placed on one company."

Robert Iger said: "If the deal with us is reached, Jobs will not only own the equity of Netflix with unlimited prospects, but also use the funds he has obtained to purchase and increase his holdings in companies such as Apple. Even if he is seriously ill, it will be enough to ensure that his wife and daughter live a worry-free life, and at least he doesn't have to worry about money."

Ronan said slowly: "I hope to get the copyright back successfully and complete the transaction with Pixar Studios."

"According to Walt Disney's internal regulations." Robert Iger worked at Disney for many years and had enough knowledge of Disney: "As long as the Disney board of directors approves, there will be no problems in the process, and there will be no need to worry about other troubles in the future."

Ronan said, "So, that's the key." He thought about it and said, "There's another point, let Disney continue to be in chaos as much as possible."

It is absolutely difficult to truly unite the shareholders of a company with diversified shares. Roy Disney once had such a big advantage, but he was just able to oust Michael Eisner.

There are still many shareholders supporting Michael Eisner.

To be honest, it is not an exaggeration for Michael Eisner to be the number one hero to develop from a single production company to today's comprehensive entertainment media group.

500 South Buena Vita Street, Los Angeles, California.

A reddish-brown, Roman palace-style building stands here, with seven large stone sculptures of dwarfs on the front of the exterior wall.

This is Disney's headquarters, the location of Dream Kingdom.

In Hollywood history, Disney is the only major producer that has never been traded so far.

The first day of Hollywood's birth was the studio production. The pioneers opened up land and expanded the land in Los Angeles. One turn turned around and opened up the elite's fame and fortune.

Disney was inconspicuous at the beginning and could be called nameless.

Until that mouse was born.

Mickey appears as an innocent and romantic child, providing children and even adults with a channel away from the real society. In 1929, the US economic crisis broke out, and Mickey Mouse was described as "the last ray of sunshine in the capital world", and then became a symbol of optimism and positivity across the United States.

Disney, which owns Mickey, is still a small company.

But Disney seized this good opportunity.

Its idea in the film business is to avoid colliding with other major Hollywood manufacturers, and not compare "artistic pursuit" with emerging European directors, but choose a child's perspective and take a unique approach.

As the world of children grows up, there will be stories of adulthood.

As the audience grew up, Disney continued to enrich Mickey Mouse's family members, created his girlfriend Minnie to increase the love line, supplement Donald Duck and Gao Fei to broaden the friendship line, and introduced the current hot spots at that time, using the story of flying hero Charles Augustus Linbai flying to Paris to reach Paris, in the film "Crazy Airplane", Mickey was sent into the cockpit.

After Mickey Mouse and Donald Duck, Disney began to have names in Hollywood.

Immediately afterwards, in 1937, the success of the first American animated feature film, "Snow White", gave Disney a golden business card in Hollywood.

What happened next is something that people who know about the Hollywood film industry can hear about. Disney has the most valuable batch of movie IPs through the best hand-drawn animation production.

Someone once said that Hollywood does not believe in tears, but only believes in Disney fairy tales.

Now, the person who runs this giant battleship is Michael Eisner.

Chairman and CEO of Walt Disney Group.

During Michael Eisner's tenure, he adjusted his business strategy. The former Disney team specialized in animation and introduced computer animation production systems from Pixar Studios to carry out technological innovation; new teams such as Touchstone Pictures and Miramax mainly feature live-action movies.

At the same time, Disney used US$19 billion to acquire ABC and ESPN Sports Channels to complete the comprehensive expansion and coverage of communication channels.

This was the largest transaction case in the US media field at that time.

Robert Eiger once commented on Ronan this way Michael Eisner: He is a management genius who turns the tide and an arbitrary Bismarck-like ruler.

Now, Roy Disney, who brought Michael Eisner to Disney, is joining shareholders to oust Michael Eisner.

In the battle of Vanity Fair, both commercial strategies and capital means must be decisive.

In the luxuriously decorated office, Disney President Dick Cook looked at Michael Eisner opposite and said: "Many organizations have dragged down their cooperation with us with various ideals."

Michael Eisner said: "Where are the agency we set up?"

"Again, they don't want to take risks," Dick Cook said.

"Roy Disney thought this would win?" Michael Eisner snorted coldly and said, "He thought too simple."

Disney's three highest power positions, he is the chairman and CEO, and the president position belongs to Dick Cook, and the board of directors is under control.

These are Michael Eisner's capital and his source of confidence.

Dick Cook reminded: "There are many shareholders who support us, but we also need enough equity in our control. Now that the source of funds is limited, our equity acquisition will be suspended soon. As far as I know, Roy Disney is already using the Disney family's reserves."

Michael Eisner is no longer the Michael Eisner he used to be, and he was a bit arrogant: "I will take time to talk to the major shareholders in person and remind them who has developed Disney to its current scale."

Dick Cook frowned slightly. As someone who has worked with Michael Eisner for many years, he can feel the changes that have happened to Michael Eisner.

This is a very dangerous signal. He reminded: "Michael, we must pay attention to it. Although the Disney family has declined, they also have a certain reserve. This is not something we can compete with alone. We must unite more people, otherwise the consequences will be difficult to imagine..."

"I understand," said Michael Eisner. "I will try my best to get shareholder support."

He thought for a while and said, "Those guys are all bastards who fall out when they see the wind. As long as we can make some major moves that are good for the company, they will abandon Roy Disney without hesitation and support us."

That's right. Shareholders don't care who is sitting on the stage, they only care whether they can bring benefits to their investments.

Michael Eisner continued: "Don't forget that Disney's supreme power and board of directors are still under our control, and we still have the initiative."

Dick Cook sighed: "Don't ignore the influence of the Disney surname, especially at Disney Group."

Michael Eisner said confidently: "Don't worry, there will be no problem."

Dick Cook didn't say much, leaving Michael Eisner's office, looking at the building that had been working for more than ten years, suddenly thought of something.

Should I prepare for both hands?

In the office, Michael Eisner put away his arrogance and confidence, but instead felt a little cautious.

Roy Disney suddenly filed a lawsuit in the Delaware Equity Court, catching him off guard and also felt considerable pressure.
Chapter completed!
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