Chapter 578 Americans are more anxious than me
Mina was not surprised when she heard about the absolute number of "more than 20 million US dollars", because the cost was similar to when she bought Gatorade this year.
But later I heard about the growth rate and was a little shocked.
"For more than 20 years, it has risen by more than 30 times? It has increased by four or five times every eight years? How much room does it have for growth? We will not become fat sheep who take over at a high level, right?"
Gu Ao firmly increased the confidence of the girl: "Even if you think so, the other party can sell it. If you think it's very cost-effective, they won't take action. As long as they can occupy the number one Western food brand in China, this cost is nothing. Of course, if they have to harden their necks, you can threaten them with California Texas goods. If they don't threaten them, then you can really buy California or Texas goods."
Gu Ao has a big view of the situation, but he will not be blindly superstitious, so he still needs to find a spare tire.
Even if you don’t choose a spare tire in the end, it’s good to use it as a bargaining chip to reduce the price.
After being persuaded by Gu Ao like this, Mina's resentment that "maybe she will be the sucker" disappeared.
The 20 to 30 million US dollars itself is not enough to shake or reluctant Mina. The hurdle in her heart just now was mainly caused by her dissatisfaction with the sucker.
After discussing the details with Gu Ao, Mina said seriously: "Forget it, I will examine the matter of fried chicken in Kentucky. Let's plan according to the worst plan and prepare a principal of 20 million to 30 million US dollars.
However, it may not be too late to raise funds this year. Most of my profits from the last winter were invested in the acquisition of Gatorade. To raise another cash flow of 30 million US dollars, I have to wait for this winter when Lucians get addicted to vodka.
I don’t think there is a hurry to do this. In the fourth quarter of this year, I will take some time to investigate and contact it. I will realize the acquisition at the beginning of next year and open a store in China. It’s almost the same. I don’t think there will be someone else who will compete with me for the gimmick of ‘China’s first authentic foreign Western food’.”
After hearing this, Gu Ao subconsciously instinctively advised: "The money doesn't have to be completely in place. You can solve it through mortgage financing. It will be cheaper to buy it early. The winery of yl Tequ is so cash flow is so abundant that some banks are willing to pay the loan funds in advance."
Mina directly retorted: "Don't you know that the winery is doing gray business? Those orders can be said on the table? Can they win the trust?"
Gu Ao was speechless for a moment and noticed that he had just missed it, so he quickly changed his words: "Then even if you mortgage it with Gatorade and raise money to buy Kentucky fried chicken, it's okay. Gatorade is an asset that has definitely been whitewashed. Of course, I will just say it and provide you with a financing idea. The acquisition is really not that urgent."
Mina did not intend to fully accept Gu Ao's suggestions. Over the years, she has also figured out Gu Ao's temperament. She was just a guy with extremely terrifying and far-reaching strategic vision, but Mina may not be able to do a good job in the details of human nature.
After all, girls are naturally delicate, and Mina is also an elite from the Diplomacy Academy.
So, Mina decided that she would rather delay for a few months, or even be the first to contact California fragrant chicken or Texas fried chicken, and at the same time, she should make a noise, so that she can prevent haste from reaching the limit and best cut the price of Kentucky fried chicken.
When you even consider acquiring, it is recommended to split the Kentucky fried chicken, and the North American business will be independent of a new subsidiary, which will be controlled by US capital. The newly established group parent company can help promote Kentucky fried chicken overseas and monopolize the interests of the future overseas market.
These designs can be discussed in a long-term way.
At the end of the discussion, Gu Ao also reminded Mina: If the acquisition of a certain American fast food brand is successful in the future, you can make good use of the Red Bull Group resources at your hands to standardize the fast food joint beverages and cold drinks.
Actually, it is easy to think of Gu Ao if he doesn't mention this. The reason why Gu Ao has to say it is simply to let Mina avoid detours.
After all, KFC was basically acquired by Yum Group, the parent company of PepsiCo in the early 1990s. Later, it led to the fact that the beverages in KFC-based stores were mainly from PepsiCo.
Since it is now replaced by Mina's Red Bull, you can also do it according to the same thing. However, Red Bull is a functional beverage and it is definitely not available in fast food restaurants. Gatorade juice can be completely popular.
Of course, Gu Ao didn't say too much detail. After all, the difference between Red Bull and Pepsi's positioning is too big, so Mina will have to explore these things slowly in the future.
As for the later generations entering the 2010s, Ma Feng's Alibaba further strategically acquired some KFC shares as an application scenario for promoting payment methods, these reasons are not available for the time being, and Gu Ao could not say that it was too far away.
Gu Ao felt that it was already very good that KFC could serve as a fulcrum for domestic credit consumption throughout the 1990s, and there was no need to think too much.
It is precisely because the last few points have not been thoroughly thought out yet, so Mina has not yet fully got the essence of Gu Ao's motivations to guide her to invest. She can only slowly realize the girls and specific management teams in the future with a "unintentional" attitude.
...
The two chatted until late at night, but in the end, Mina was unwilling to let Chunxiao down, which made Gu Ao shut up and rest.
There was a slight rumbling in the darkness. After quieting down, I should have been speechless all night.
However, as a busy person, there are always various accidents that interrupt him when he is most tired.
It was about midnight that Gu Ao was in a daze, but the phone in the suite rang.
Gu Ao was quite angry as the devil was getting up, but Mina was in a slightly better state of mind, so she helped him answer the phone.
"Boss, I'm sorry to bother..."
"Do you want to be fired?" Gu Ao was so angry that he heard his secretary's voice.
"I'm sorry, this is because it was a contact from the United States and the time difference. Professor Kissinger and Mr. Peterson have something to do, so you can call you when you are convenient. It was the person in your house who notified me, and I thought you hadn't rest yet..."
Gu Ao calmed down for a moment and suppressed his anger.
Busy people are all night owls, and it is common for him to not sleep at midnight. It is just a biological clock like him who stays up late and gets up at least 90 o'clock the next day. If he wakes up, the Americans might go to bed.
Of course, it is not ruled out that the secretary is about to be transferred, and Gu Ao will soon replace the eye-catching female secretary Li Ruotong, so that guy is too lazy to figure out the boss's thoughts.
Now that Gu Ao's identity is, it is difficult for others to find him when he has no fixed place. Kissinger must have called him to his official home in Qiantang first, and then his family members will be transferred. Even Gu Ao's secretary is not the one who heard the calls from across the country, so he has made a few redirects.
The era without a cell phone is troublesome.
Gu Ao gave the secretary a few words and then dialed the number from Kissinger Consulting Company.
It took a long time for international transfer.
"Professor, is there anything you need to serve? It's midnight in China now."
Although Kissinger has retired from Georgetown University and now only has a business consulting company named by himself, Gu Ao has a teacher-student relationship with him after all, so he still calls him a professor.
On the other end of the phone, a vague and slightly older voice came from. Calculate the time, Kissinger has not contacted Gu Ao for more than a year.
"What have you been busy with recently? Do you have no business acumen at all? When you have time, come to New York. Some business evaluations about Japanese people, please help me and Peterson invite you. You are not familiar with Akio Morita and the others, but this time, you should avoid Akio Morita." Kissinger said vaguely on the phone.
Gu Ao rubbed his temples: "I'm confused. What do you ask me about? I'm busy with my own entertainment industry recently. You don't know. Now it's a good time to dump American pure commercial entertainment products into China and occupy the gap.
How could I miss this opportunity to get the month before the near-water building? I must be the first to sell American commercial blockbusters and game consoles back to China. I will definitely be the one who sells other small things. I will be able to beat you in the past few months..."
"What I'm talking about is not a trivial matter! If you leave your business to your subordinates for processing, isn't it the same for your remote control! This is also good for you. If other wealthy businessmen have never been at the level of the Minister of Commerce, they are not qualified to participate! You will know when they come." Kissinger's speech was a bit majestic.
"Okay, I'll just complain casually. In fact, the reason why I have been staying in China recently is that it is necessary to invite senior executives to eat, drink and have fun. If I don't come forward to treat guests, I will think that you don't respect him. I won't delay my business. Come to the United States as soon as possible."
As he said that, Gu Ao finally hung up the phone with a few polite words.
Then, due to the guilt and shortness of breath caused by months of addiction to alcohol, I also slightly swept away.
Although his spirit is still not good, his mind is shiny.
"What happened?" Mina also noticed the change in Gu Ao's aura and became serious.
That is a very rare skill, because most girls cannot show off so dignified and professional seriousness when the silk shirt is scattered.
Gu Ao thought for a few seconds and replied quietly: "I guess it was the Americans who wanted to hear the impact on those "Japanese high-tech industries that do not have other alternative production capacity around the world" before eventually pushing for the appreciation of the yen. So, I came to chat with me at the moment.
Peterson knew the favors here too well. He knew how clear I was about Akio Morita's 'irreplaceable trump card'. This time, he deliberately told me to hide it from Akio Morita, who else could he deal with?"
Mina didn't react so quickly.
Even though she had been mentioned by Gu Ao several times that "the Americans are plotting to force the yen to appreciate", when things came to an end, I realized that Gu Ao might have been involved so deeply.
"What does it mean? I don't understand very much."
"It's very simple that the appreciation of the yen can lower the scale of most Japanese export industries. However, there are quite a few high-tech products in the world, especially the electronics and semiconductors. Because of the advanced technology and monopoly, only Japanese can build it.
For this part of things, after the yen appreciates, Americans can still only import from Japan, and they have to spend more money to import from Japan. So, Americans want to make a final look before they hit the ball and confirm how much of this industry is? How many of their things can be found in the global market?
I guess I don’t have to worry too much about Xiangji Electric’s production capacity this time. Americans may hope to see Xiangji Electric’s production capacity take shape more than me so that they can buy less high-priced Japanese goods. Okay, I will go to the United States tomorrow. During this period, you take good care of yourself and I will come back as soon as possible. If you have any questions, you want me to go to the United States to help you with it, and organize it as soon as possible."
Chapter completed!