362 A wise man must make a mistake(2/2)
It's too big, but in the long run, it's hard to say.
"Well, in more than half a month, not counting Xinhua Bookstore and other state-owned units, the distributors in the sales department only sold a total of more than 32,000 tapes. This sales volume is too small."
Hearing Cao Zhiqiang frowning and complaining, Xiang Dongfang couldn't help but said: "President, count the time, it's only a little over half a month, and it's only seventeen days in total.
In seventeen days, more than 32,000 units were sold, which is already very good.
This is only the data for self-employed individuals, and does not include data from state-owned entities such as Xinhua Bookstore and Supply and Marketing Cooperatives."
Cao Zhiqiang sighed: "You don't understand. These self-employed people are more flexible in their sales methods and prices. Usually their retail prices are lower than state-owned units such as Xinhua Bookstore, and their sales locations are closer to residential areas."
,More convenient.
[To be honest, I have been using Yeguo to read and catch up on books recently. I can switch sources and read aloud with many sounds. www. Android and Apple are available.]
Based on past experience, the short-term sales of these self-employed businesses are higher than those of Xinhua Bookstore.
So this time, the sales volume of these self-employed people is only more than 32,000, which shows that the sales volume of Xinhua Bookstore is not much better.
Also, this kind of thing has the best sales when it is first launched. As time goes by, the sales volume will become lower and lower.
Don't forget, there are also pirated tapes.
As time goes by, there will be more and more pirated tapes, and we will become even less competitive.
Judging from this situation, the final sales volume will not be high. I don't expect a good start this time. It will be good if I can not lose money.
No, it’s not a matter of losing money anymore.
I currently have a stockpile of half a million tapes, including the unreleased "Blood-Stained Style" single, which makes the total a million tapes.
According to the cost price of one tape, one dollar and one tape, this is a cost of 1.3 million, not counting the labor cost.
So far, more than 32,000 plates have been sold...
Alas, if we continue, it would be nice to lose less money, let alone protect our capital."
Xiang Dongfang said: "President, I don't think you need to worry so much. In fact, there may not be a turning point."
"Oh?" Cao Zhiqiang put down the hand pinching his forehead, "What's the turning point?"
Xiang Dongfang said: "President, during the investigation, I found that the song "Flowing Red Flag" sung by you yourself was really popular. Everyone loved listening to it and singing it.
Records and tapes are not selling well, mainly because the content and pricing are wrong.
In my opinion, it’s not selling well now anyway, so we shouldn’t sell the large inventory of singles in our warehouse yet.
We can temporarily stop supplying single cassettes and only sell some vinyl records as collector's editions.
As for the batch of tapes in stock, you can directly return them to the factory, add some money, repackage them, and add some pop songs instead of singles.
For example, add some patriotic songs and form an album with your song, which is similar to the contents of the pirated tapes on the market.
Then the price of the new album is also lowered. Don’t sell it as high as six yuan. The retail price should be three yuan, or even two and eighty yuan.
Our purchase cost is far lower than that of those self-employed pirates. The cost price is no more than 1.5 yuan, which is far beyond the comparison of self-employed individuals.
In addition, we have a large number of tapes, wide channels, and good sound quality. As long as we are willing to make small profits but quick turnover, we can still become popular."
"Huh?" Cao Zhiqiang's eyes lit up.
"It makes sense. Audio tapes are not disposable CDs. Once you record once, you cannot record it again. You can also wash it out and re-record it.
So, those overstocked goods that have not been sold for the time being can be returned to the factory for re-recording and re-packaging? Oops, why didn’t I think of this?”
Xiang Dongfang smiled: "The president usually has a lot of things to do, and he has to think hard about all aspects of things every day. The so-called wise man will make mistakes after thinking a lot. It's normal that he didn't think of this for a while. But even if I don't remind you, you will think of it sooner or later.
.”
Cao Zhiqiang laughed: "Secretary Xiang, you are really good at talking."
Just as I said this, the phone at my desk suddenly rang.
Cao Zhiqiang picked up the phone and listened, then his face suddenly became overjoyed.
"Haha!" Cao Zhiqiang put down the phone and said to Xiang Dongfang, "Secretary Xiang, are you busy now? If not, come with me somewhere."
"What's wrong?" Xiang Dongfang asked with a smile, "Looking at your face, is there any happy event? It's not about the record, right?"
Chapter completed!